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Sep 20
SEO Specialist Australia: What to Look for When Hiring an SEO Specialist for Your Business

What to Look for When Hiring an SEO Specialist for Your Business

Before Acer Computers Australia experienced impressive growth, they faced several significant challenges in their digital strategy.

Like many large brands, Acer struggled with limited online visibility, which translated into fewer leads and a lower organic search presence. Their website wasn’t optimised effectively for search engines, Google ads wasn’t something in their roster of strategies, and they lacked a robust SEO strategy to capture relevant traffic.

This led to poor conversion rates, hindering their ability to compete effectively in the crowded tech market. Their pain point was clear—without a strong presence in search engine results, Acer was missing out on a massive pool of potential customers.

By leveraging the power of SEO, Acer was able to turn the situation around. They partnered with an SEO agency that conducted a full technical SEO audit and other SEO services, optimised their website for relevant keywords, and implemented a strategic content marketing plan.

This effort improved their website’s searchability, fixed technical issues, and boosted their visibility in organic search results. As a result, Acer Computers Australia experienced remarkable growth by harnessing the power of SEO, achieving a 287% increase in organic traffic and a surge in online sales.

This success story demonstrates the impact a well-executed SEO strategy can have on a business’s digital presence – and bottomline.

For most businesses with an online presence, an SEO specialist Australia trusts plays an important role in enhancing visibility and improving key performance indicators (KPIs), such as website traffic and customer acquisition.

However, choosing the right SEO specialist is essential for aligning your SEO strategy with long-term goals for sustainable growth through increased organic traffic.

An SEO specialist Australia working in front of two computer screens.

For most businesses with an online presence

So, what should you look for in an SEO specialist? Read on and find out.

Understanding SEO Basics

Whether you are aiming to boost organic traffic, improve domain authority, or enhance your KPIs, understanding the fundamentals of SEO will help you better evaluate your needs – and ultimately, the candidates who’ll apply to be your SEO specialist.

Defining the role of an SEO specialist.

An SEO specialist is responsible for optimising your website to improve its visibility on search engines, ultimately increasing your organic traffic and enhancing overall performance.

Key responsibilities include:

  • On-Page SEO. Making sure that content is optimised with relevant keywords, meta tags, headers, and internal links.
  • Off-Page SEO. Building quality backlinks to improve domain authority and search engine rankings.
  • Technical SEO. Performing a technical SEO audit, optimising site speed, implementing sitemaps, and schema markup to enhance crawlability.
  • Local SEO. Focusing on local SEO strategies to improve visibility in location-specific searches, which is particularly important for Australian businesses serving regional markets.

Importance of on-page, off-page, technical, and local SEO for businesses in Australia.

For Australian businesses, a holistic SEO approach that includes on-page, off-page, technical, and local SEO is crucial to staying competitive in the local market.

Here’s why each element matters:

1. On-Page SEO focuses on optimising the content and structure of your website. It includes elements like content optimisation (making sure that keywords are relevant and strategically placed) and meta tags (improving click-through rates by making your content more attractive to users and search engines).

Well-optimised on-page content helps improve search rankings and user engagement.

2. Off-Page SEO involves building your site’s authority and reputation through quality backlinks from credible sites. This can significantly improve your domain authority, boosting your overall search engine ranking.

Off-page SEO also includes social signals, reviews, and influencer marketing, all of which help increase your site’s visibility beyond the web pages themselves.

3. Technical SEO guarantees that your website is technically sound, making it easy for search engines to crawl and index your site. Critical aspects include site speed, mobile optimization, and secure HTTPS protocols.

Implementing sitemap and schema markup can further enhance your site’s visibility by making it easier for search engines to understand and display your content.

4. Local SEO is vital for businesses looking to target customers in specific geographical locations. With the help of a local SEO expert, your business can rank higher in location-based searches, ensuring that customers in your area can easily find you.

This is especially important for businesses with physical locations or service areas in Australia.

By implementing a well-rounded SEO strategy that includes these four elements, businesses can significantly improve their organic traffic, boost KPIs, and gain an edge over competitors in the Australian market.

Key Skills to Look For in an SEO Specialist

When hiring an SEO specialist for your business, it is important to evaluate a range of skills that will help boost your website’s performance.

These skills keep your SEO strategy comprehensive and results-driven, improving your overall KPIs and organic traffic.

An SEO specialist Australia surrounded by post-its about her tasks.

Key Skills to Look For in an SEO Specialist

Below are some of the essential skills you should prioritise when evaluating potential candidates.

Technical SEO Skills

A strong foundation in technical SEO keeps your website optimised for search engine crawling and indexing. Key technical skills to look for include:

  • Website Audits. The ability to perform comprehensive audits to identify areas that need improvement.
  • Crawl Errors. Experience in fixing crawl errors to guarantee search engines can easily access your website content.
  • Sitemap Creation. Knowledge of creating and updating sitemaps to improve your site’s structure and crawlability.
  • Schema Markup. Proficiency in implementing schema markup to help search engines understand your site’s content and improve visibility in rich snippets.
  • Site Speed and Mobile Optimisation. Ensuring that the site loads quickly and is optimised for mobile devices.

Content Optimisation Skills

Content optimisation plays a significant role in driving organic traffic and improving your search engine rankings. An SEO specialist should excel in:

  • Keyword Research. Identifying the right keywords to target based on search volume, competition, and relevance to your audience.
  • Content Optimisation. Enhancing content with strategic keyword placement and making sure it aligns with SEO best practices.
  • Meta Tags and Descriptions. Crafting effective meta tags and descriptions to increase click-through rates and improve rankings.
  • Internal Linking Strategies. Structuring internal links to distribute page authority and guide visitors through your site effectively.

Link-building is a crucial off-page SEO tactic that enhances your website’s authority. Look for an SEO specialist who understands:

  • Acquiring High-Quality Backlinks. Building high-quality backlinks from authoritative websites to improve your site’s credibility and rankings.
  • Improving Domain Authority. Implementing strategies to improve domain authority through natural and ethical link-building practices.
  • Outreach and Relationship Building. Ability to build relationships with other sites to create link-building opportunities.

Local SEO Knowledge

For businesses looking to target specific geographical areas in Australia, local SEO knowledge is essential. A specialist should be proficient in:

  • Google My Business. Optimising your Google My Business listing to improve local search visibility.
  • Local Citations. Building and managing local citations in directories to boost your online presence in local search results.
  • Geo-Targeted Keywords. Utilising geo-targeted keywords to attract customers from specific Australian regions.

Analytical and Reporting Skills

An effective SEO strategy requires continuous analysis and refinement based on data. A qualified SEO specialist should excel in:

  • KPIs and SEO Reports. Tracking and reporting on KPIs such as organic traffic, rankings, and conversions.
  • Organic Traffic Growth. Monitoring and reporting changes in organic traffic to assess the effectiveness of SEO efforts.
  • Bounce Rate. Identifying and addressing issues that cause high bounce rates allows visitors to remain engaged with your content.
  • Ranking Improvements. Regularly updating you on ranking improvements and adjusting strategies accordingly.

If the SEO specialist you hire possesses these essential skills, they are better-equipped to optimise your website’s performance and demonstrate measurable growth for its organic traffic and other relevant KPIs.

Candidates:

16

Filter by Role:

*Booking interviews depend on candidates' availability and interest.

All-inclusive Rate: USD $11.47/hr

Patrick

Candidate ID: 667859

Design & Multimedia Social Media Marketers SEO Specialists Digital Marketers

ADVANCED

    Facebook Ads, WordPress, Content Marketing, Computer graphics...

INTERMEDIATE

    IT Technical Support, Crypto...

Median Rate

$11.47

$12.62

if $1 = PHP52

$15.28

if $1 = PHP40

Currency Fluctuation Range

*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.

**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.

Employment Preferences

Availability:
Full Time Part Time
Preferred Timezone:
Australian Central Standard Time Australian Western Standard Time Australian Eastern Standard Time
Hourly & Monthly Rate:
(inclusive of service fee)

*Plus GST for Australian Businesses

Part Time: $USD 11.47 per hour or $USD 994.25 per month

Full Time: $USD 11.47 per hour or $USD 1988.51 per month

Remote Staff Recruiter Comments

Patrick brings over seven years of hands-on experience in digital marketing, virtual assistance, and web administration, particularly within the legal services sector. His tenure as an all-around virtual assistant for a law firm showcases his proficiency in a broad spectrum of digital marketing responsibilities.

Technical Expertise and Experience:
  • Social Media Management: Comprehensive experience with platforms such as Facebook, LinkedIn, Instagram, and Twitter. His approach involves detailed planning using tools like Asana and eClincher, including content scheduling, graphic creation, and performance monitoring using analytics.
  • Campaign Strategy & Execution: Proficient in running targeted Facebook and Meta ad campaigns, using cost-per-click (CPC) and return on ad spend (ROAS) as primary performance indicators. He has leveraged tools such as Hootsuite, eClincher, and Go High Level (GHL) for campaign management and tracking.
  • Content Creation: Skilled in both graphic and basic video content production (Filmora, CapCut), as well as blog creation and SEO-oriented article generation using SEMrush and AI-assisted tools.
  • Client & Community Engagement: Patrick has hands-on experience with outreach strategies, including follow-ups, email marketing (SendGrid, GHL), and community-building efforts via internal intranet management.
  • Technical Adaptability: Demonstrated comfort with remote monitoring tools (similar to Time Doctor) and project management platforms.
Predictive Index Behavioral Profile - Collaborator

Strongest Behaviors
  • Unhurried and deliberate, stable and will do things using the established process; finds it difficult to change these systems. Dependable, consistent and needs familiar environments and coworkers to be most productive.
  • Cooperative, easy-going, and agreeable in getting along with others. A focused, uncritical listener who won’t “rock the boat.”
  • Methodical, steady, and even-paced; loses productivity when interrupted.
  • Socially-focused, naturally empathizes with people, easily seeing their point of view or understanding their emotions. Positive, non-threatening communication.
  • Teaches and shares; often working collaboratively with others to help in any capacity.
  • Accommodating; most comfortable working with others, often puts team/company goals before personal goals. Promotes teamwork by actively sharing authority.
Behavioral Summary

Patrick is a warm, informal, outgoing, and congenial person who gets along comfortably with most people, meets new people easily and enjoys doing so, and works as well in group situations as well as one-on-one. A persistent, eager helper; has the kind of comfort with intangibles required to do work requiring an intuitive understanding of others’ viewpoints and feelings.

This individual is able to reach and stimulate others while being aware of and sympathetically interested in their needs. Unselfish and derives satisfaction from doing things for other people and being liked and appreciated by them for doing so.

Employment History

Quality Supervisor

Industry:

Computer / Information Technology (Hardware)

Employment Period:

March 2009 to January 2016 (81 Months)

Duties and Responsibilities:

  • Provides coaching to Support Professionals for excellent customer service andtechnical resolution. Dell North American Support – Commercial ProSupport, Workstation Voice/Chat,SMB, CBG and YTT Consumer Lines of Business.
  • Facilitated internal call calibration/monitoring, client and team manage rcalibration sessions.
  • Subject matter expert for Dell Quality Procedures and Policies
  • A proven team player – to partner with site operations and to lead neededmetrics.
  • Developing rapport and strong working relationships with internal operations.(team managers and site quality manager)
  • Implemented site-based leadership’s quality coaching assessment processes.

Digital Marketing Specialist

Industry:

Law / Legal

Employment Period:

July 2018 to April 2025 (81 Months)

Duties and Responsibilities:

  • Develop and execute online marketing strategies to drive brand growth and engagement 
  • Manage and optimize social media platforms to build audience connections and increase follower base. 
  • Create and monitor Facebook ad campaigns for maximum reach, targeting, and conversion. 
  • Created social media/blog/marketing graphics for the firm - using AI tools 
  • Drafted SEO optimized blog articles in WordPress platform. 
  • Social Media Management & Content Creation 
  • Facebook Ads & Campaign Optimization 
  • SEMRUSH Data Analytics & Performance Tracking 
  • Graphics Design and Video Editing
Achievements:
  • Successfully increased brand visibility and engagement by implementing tailored social media strategies. 
  • Achieved high ROI on Facebook ads by refining targeting and ad creatives. 
  • Finished billboard projects, subway signages and marketing paraphernalia for the firm. 
  • Initiated good organic website content traffic using targeted keyword-based content research. 
  • Succesfully launched the firm’s internal INTRANET using HubSPot.

Education History

Field of Study:

Computer Science/Information Technology

Major:

Information Technology

Graduation Date:

December 31, 2000

Located In:

Philippines

License and Certification: :

CCNA 2012

Skills

ADVANCED ★★★

    Facebook Ads, WordPress, Content Marketing, Computer graphics, Video Ads, Social Media Management, Social Media Marketing, Social Media Optimization, Adobe Photoshop,

INTERMEDIATE ★★

    IT Technical SupportCrypto

Work at Home Capabilities:

  • Internet Bandwidth: Greater than 100mbps
  • Working Environment: Private Room
  • Speed Test Result: https://www.speedtest.net/result/17737634932
  • Internet Type: Fiber
  • Hardware Type: Laptop
  • Brand Name: Acer Nitro
  • Processor: i5 13th Gen
  • Operating System: Windows 11

All-inclusive Rate: USD $15.34/hr

Paul

Candidate ID: 566754

Marketing Google Ads Specialists SEO Specialists Digital Marketers

ADVANCED

    Digital Marketing, Facebook Ads, Google AdWords, Google Analytics...

INTERMEDIATE

    Google Tag Manager, Google Data Studio, LinkedIn Marketing, Hubspot CRM...

Median Rate

$15.34

$17.06

if $1 = PHP52

$21.05

if $1 = PHP40

Currency Fluctuation Range

*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.

**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.

Employment Preferences

Availability:
Part Time Full Time
Preferred Timezone:
Australian Western Standard Time Australian Central Standard Time Australian Eastern Standard Time
Hourly & Monthly Rate:
(inclusive of service fee)

*Plus GST for Australian Businesses

Part Time: $USD 15.34 per hour or $USD 1329.09 per month

Full Time: $USD 15.34 per hour or $USD 2658.19 per month

Remote Staff Recruiter Comments

Paul John is a highly experienced Full-Stack Digital Marketing Specialist with over 9 years of experience across SEO, SEM, paid ads, email campaigns, and digital strategy. He has worked across various industries including SaaS, IT services, real estate, pharma, B2B, FMCG, and nonprofits. His hybrid background spans agency, in-house, and freelance roles, allowing him to deliver high-impact, performance-driven marketing solutions across multiple platforms.

1. Career Highlights / Relevant Projects

  • Started in SEO content writing before expanding into full-spectrum digital marketing including Google Ads, Meta Ads, Reddit Ads, and LinkedIn Campaigns—managing both B2B and B2C campaigns end-to-end.

  • Led campaign strategy and execution for real estate, SaaS, and IT clients, performing keyword research, landing page mapping, A/B testing, and ad optimization based on platform data and user behavior.

  • Formerly led SEO, PPC, and social media teams at a digital agency, overseeing strategy, team management, and campaign planning aligned with client SLAs.

  • Currently supports part-time lead generation campaigns and project management for an IT services business, running Google and LinkedIn Ads within the HubSpot ecosystem.

  • Demonstrated strong experience in campaign performance tracking, budget optimization, and cross-platform reporting using data from Google Analytics, Search Console, and ad managers.

  • Experience working with brands across industries including QSR, publishing, FMCG, pharma, personal care, and nonprofit organizations in the US, Canada, Australia, and the Philippines.


2. Skill Proficiency + Tech / Software Proficiency

Skill Proficiency: On-page SEO, SEM, media buying, campaign strategy, lead generation, content planning, email marketing, HubSpot automation, keyword research, paid ads optimization, and performance reporting.

Tech / Software Proficiency: Google Analytics, Google Search Console, Google Ads, Meta Ads Manager, HubSpot, Canva, SEMrush (past), Ubersuggest, Reddit Ads, LinkedIn Campaign Manager, Microsoft Office.

Certifications: Holds past certifications in Google Ads (Search, Display, Video), Meta Media Planner & Buyer (until 2020), Reddit Ads, and HubSpot Marketing Automation. Though some certifications have expired, his knowledge remains up to date through continued campaign work.

He is available to start immediately. 

Predictive Index Behavioral Profile: Captain

Strongest Bahaviors:

  • Proactivity, assertiveness, and sense of urgency in driving to reach personal goals. Openly challenges the world.
  • Independent in putting forth their own ideas, which are often innovative and, if implemented, cause change. Resourcefully works through or around anything blocking completion of what they want to accomplish; aggressive when challenged.
  • Relatively quick in connecting to others; reasonably open and sharing. Builds and leverages relationships to get work done.
Behavioral Summary: 

Paul John is a confident, independent self-starter with competitive drive, initiative, a sense of urgency, and the ability to make decisions and take responsibility for them. Can react and adjust quickly to changing conditions and come up with ideas for dealing with them.
 
Experience: Paul has 6 years of cumulative experience in PPC and Google Ads, with a focus on campaign management and on-page SEO. He has managed campaigns across various industries, including pharmaceuticals, QSR, personal care, med spa, SaaS, and furniture, and has some experience with CRM integration, though limited.
Software Proficiency: Skilled in Google Ads and basic CRM tools, with limited exposure to technical SEO (primarily on-page SEO) and no experience in backend optimizations or advanced technical SEO adjustments.
Specialization: Paul’s expertise lies in creating and optimizing PPC campaigns, particularly within Google Ads. His approach includes goal setting, audience analysis, budget planning, ad copy creation, structured ad group setup, and performance monitoring, all aimed at improving metrics like click-through rate and landing page relevance.
Strengths: Paul excels in PPC strategy and performance improvement through quality score optimization, ad fatigue management, and landing page adjustments, utilizing data-driven insights to refine keyword strategies and ad relevancy.
Home Office Setup: He operates from a remote-ready setup with a MacBook Pro M2, dual monitors, a 150 Mbps Globe broadband connection, and mobile data backup, allowing him flexibility and reliability for remote work.
 

Employment History

Senior Media Manager

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

July 2016 to February 2021 (55 Months)

Duties and Responsibilities:

  • Responsible for Digital Media Strategy and Paid Media Plan for Business Development team (pitches) and assigned brands.
  • Responsible for Ad Ops (mounting & buying) for assigned brands.
  • Campaign reporting and analysis.
  • Experienced in Brand Awareness, Traffic, and Lead Campaigns in FB and Google for local clients.

Media Officer

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

February 2018 to June 2020 (28 Months)

Duties and Responsibilities:

  • Responsible for Paid Media Plan for assigned brands.
  • Responsible for Ad Ops (mounting & buying) for assigned brands.
  • Campaign reporting and analysis.
  • Specialised in R&F (brand awareness) campaign in Facebook and Google for local clients. 

Marketing Officer

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

April 2016 to January 2018 (21 Months)

Duties and Responsibilities:

Responsible for Paid Ads and Leads Nurturing of Manila as an internal brand.

OIC for Marketing

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

March 2017 to December 2017 (9 Months)

Duties and Responsibilities:

Meet clients for campaign briefing with the sales team.

Senior Content Writer

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

October 2015 to March 2016 (5 Months)

Duties and Responsibilities:

  • Responsible for copywriting for blog articles for assigned clients.
  • Responsible for social media calendar creation for assigned clients.
  • Responsible for Ads mounting (Facebook page likes, reach and Google search PPC)
  • Responsible for creating TDKH for on-page SEO
  • Responsible for Keyword Planning Ads Reporting and Google Analytics reporting for SEO clients.

Content Writer

Industry:

Accounting / Audit / Tax

Employment Period:

April 2015 to September 2015 (5 Months)

Duties and Responsibilities:

  • Responsible for copywriting for blog articles for assigned clients.
  • Responsible for social media calendar creation for assigned clients.
  • Responsible for creating TDKH for on-page SEO
  • Responsible for Keyword Planning Google Analytics reporting for SEO clients. 

Marketing Associate

Industry:

Electrical & Electronics

Employment Period:

January 2015 to March 2015 (2 Months)

Duties and Responsibilities:

  • Product Management
  • Social Media

Junior Business Dev Manager

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

October 2014 to December 2014 (2 Months)

Duties and Responsibilities:

Brand Activation

Marketing Assistant Marketing Associate

Industry:

Manufacturing / Production

Employment Period:

September 2011 to September 2014 (36 Months)

Duties and Responsibilities:

  • Brand Marketing 
  • Brand Management for the Flagship brands.
  • Traditional Ad Buying
  • Magazine, News Paper, OOH & Cinema Ads

FULL STACK DIGITAL MARKETER

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

October 2022 to April 2025 (30 Months)

Duties and Responsibilities:

  • Running Google Ads. LinkedIn and Reddit Ads (Leads Generation) |
  • Responsible for Google Business Profile, G2 and Capterra update.
  • Ad hoc Facebook Ads (Awareness to Leads-Gen) |
  • Running Email / Drip Campaign on HubSpot
  • Landing page optimization on HubSpot
  • Zoom webinar marketing
  • On-page SEO optimization

Paid Social Executive

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

March 2023 to February 2024 (11 Months)

Duties and Responsibilities:

  • Manages Meta, Snapchat, Reddit & TikTok Paid Campaigns of Subway Canada
  • Monitoring Campaigns, and campaign monitoring for Subway Canada.
  • Lead the Social paid campaign for Subway which is Full-funnel (Awareness to Online sales)

Freelance Digital Marketing Specialist

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

March 2022 to April 2023 (12 Months)

Duties and Responsibilities:

  • Responsible for spearheading Google Search for Leads Gen
  • Responsible for Google Business Profile update.
  • Ad hoc Facebook Ads (Awareness to Leads Gen) |
  • Experienced in Brand Awareness, Traffic, and Lead Campaigns in FB, Google, Linkedin for local and few US clients.

Digital Marketing Manager

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

March 2021 to September 2022 (17 Months)

Duties and Responsibilities:

  • Manages the production team (SEO, PPC, Socials) on a daily basis.
  • Strategy-building for VIP clients
  • Deliver SEO service and Leads Gen ppc campaign to Reators / real-estate agents in the west-coast

Senior Media Manager

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

February 2018 to June 2020 (28 Months)

Duties and Responsibilities:

  • Responsible for Digital Media Strategy and Paid Media Plan for Business Development team (pitches) and assigned brands
  • Responsible for Ad Ops (mounting & buying) for assigned brands.
  • Campaign reporting and analysis.
  • Experienced in Brand Awareness, Traffic, and Lead Campaigns in FB and Google for local clients.
  • Media Officer
  • GetHooked 360 Inc. | Feb 2018 - June 2020
  • Responsible for Paid Media Plan for assigned brands
  • Responsible for Ad Ops (mounting & buying) for assigned brands.
  • Campaign reporting and analysis
  • Specialised in R&F (brand awareness) campaign in Facebook and Google for local clients.

Senior Content Writer

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

April 2018 to January 2018 (2 Months)

Duties and Responsibilities:

  • Responsible for Paid ads ads and leads Nurturing of Manila as an Internal Brand
  • Meet clients for campaign briefing with the sales team.

Education History

Field of Study:

Mass Communications

Major:

Broadcast Communication

Graduation Date:

December 31, 2010

Located In:

Philippines

License and Certification: :

Civil Service Professional License

Skills

ADVANCED ★★★

    Digital Marketing, Facebook Ads, Google AdWords, Google Analytics, Google Adwords Keyword Planner, Brand Management, Social Media Management, Social Media Marketing, Email Marketing,

INTERMEDIATE ★★

    Google Tag Manager, Google Data Studio, LinkedIn Marketing, Hubspot CRM, SEO Writing, Content Writing, SEOCanvaBing AdsTwitter AdsWebinar

Work at Home Capabilities:

  • Internet Bandwidth: Greater than 100mbps
  • Working Environment: Shared Room
  • Speed Test Result: https://www.speedtest.net/result/16395995628
  • Internet Type: Fiber
  • Hardware Type: Laptop
  • Brand Name: Mac Book Pro M2
  • Processor: silicon M2 chip
  • Operating System: MacOS X

All-inclusive Rate: USD $12.44/hr

Katrina

Candidate ID: 522091

Marketing SEO Specialists

ADVANCED

    SEO, Local SEO, Google Analytics, SEMrush...

INTERMEDIATE

    Adobe Photoshop, Canva, Elementor...

Median Rate

$12.44

$13.73

if $1 = PHP52

$16.73

if $1 = PHP40

Currency Fluctuation Range

*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.

**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.

Employment Preferences

Availability:
Part Time
Preferred Timezone:
Australian Western Standard Time Australian Central Standard Time Australian Eastern Standard Time
Hourly & Monthly Rate:
(inclusive of service fee)

*Plus GST for Australian Businesses

Part Time: $USD 12.44 per hour or $USD 1077.96 per month

Remote Staff Recruiter Comments

  • Kath is an SEO professional with more than 4 years of relevant experience. She holds a degree in Hospitality Management but decided to pursue a career in marketing. She had her very first client in March 2021 where she was an NFT Graphic Artist. Concurrently, she got hired in a legal staffing company in the US as an SEO Specialist. After this engagement, she was employed by an outsourcing agency and provided her SEO services to 3 clients in eCommerce, HVAC and plumbing, and training & consultancy based in the UK.
  • In 4 years, Kath undeniably became well-versed with the following:
    • On-page and off-page SEO
    • Technical Optimization
    • Guest posting
    • Website building and maintenance
    • Competitor analysis
    • Running PPC ad campaigns
    • Keyword research
    • White, gray, and black hat SEO
    • Social media marketing
    • Content creation and posting to both social media and website
    • Content planning
  • Some of her achievements so far are being able to rank two of her clients from 8th and 10th place to first rank in Google Search for consecutive months.
  • She created content like blogs and articles for landing pages with topics about plumbing, HVAC, machinery, wigs, medical, and construction.
  • For social media marketing, she used different platforms like Facebook, Instagram, X, and LinkedIn.
  • She used a variety of tools and applications such as WordPress, ElementorPro, Yoast SEO, Avada, SEMRush, AHREF, Onpage.ai, ChatGPT, Canva, Photoshop, Screaming Frog, Google Ads, Google Analytics, Google Search Console, SEO Minions, Keyword Everywhere, Google Document, ClickUp, Asana, Trello, Monday.com, Boxer, Slack, MS Teams, Hubstaff, Shopify, and Google Trends. She does not have prior experience using Go HighLevel but is excited to learn.
  • She can start immediately.
  • She is amenable to working on any shift, whether part-time or full-time.
Predictive Index Behavioral Profile - Guardian

Strongest Behaviors
  • Detail-oriented and precise; follow-through is deep and literal to ensure tasks were completed in accordance with quality standards.
  • Operationally, as opposed to socially, focused. Thinks, in specific terms, about what needs to be done and how to do it accurately and flawlessly; follows, in a literal way, that execution plan.
  • Careful with rules; precise, "by the book", fast-paced, and literal in interpreting rules, schedules and results.
Behavioral Summary

A very conscientious and disciplined person; particularly careful, thorough, and accurate in their work. Katrina is exacting and strives to produce results that precisely meet the established goals. Works best where there are clear standards, expectations, reporting relationships and measurements for the work. Katrina will depend upon professional training, their own experience, or management leadership, to provide those standards and the structure needed for their work.

Given sufficient experience, they will produce work of high quality, giving close attention to the accuracy of details. Stable and dependable; consistent in their actions and, if necessary, has sufficient patience to do work of a repetitive nature. Believes in having, and following, well-defined processes and procedures.

Employment History

SEO Specialist

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

February 2022 to January 2025 (35 Months)

Duties and Responsibilities:

  • Manage and execute comprehensive SEO strategies for 25 to 35 client accounts, ranging from small business owners to large enterprises, ensuring measurable growth in search rankings, traffic, and conversions.
  • Conduct in-depth on-page optimization, including keyword research, metadata enhancement, internal linking strategies, and content structuring to improve website performance and user experience.
  • Develop high-quality, SEO-optimized content in collaboration with content teams, ensuring alignment with brand voice, audience intent, and best SEO practices.
  • Optimize Google Business Profile (GBP) listings, including category selection, keyword-rich descriptions, review management, and local citation building to enhance local search visibility.
  • Perform technical SEO audits and implement solutions to address site performance issues, indexability, crawlability, and mobile-friendliness, utilizing tools like Google Search Console, Screaming Frog, and SEMrush.
  • Monitor and analyze website performance using Google Analytics, Google Search Console, and third-party SEO tools, providing clients with actionable insights and data-driven recommendations.
  • Execute link-building and off-page SEO strategies, including guest posting, local citations, and outreach campaigns to strengthen domain authority and organic reach.

SEO Specialist

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

September 2022 to January 2024 (16 Months)

Duties and Responsibilities:

  • Conduct comprehensive website evaluations and develop strategic proposals to enhance online visibility and search engine performance.
  • Perform in-depth keyword research and competitive analysis to identify growth opportunities and improve organic search rankings.
  • Develop and execute content strategies, including planning, structuring, and optimizing WordPress articles to maximize customer engagement and brand authority.
  • Manage and maintain WordPress blog entries, ensuring high-quality, SEO-optimized content that aligns with industry best practices and audience interests.
  • Implement on-page and technical SEO improvements to enhance website performance, user experience, and search engine indexing.
  • Monitor and analyze website analytics, SEO metrics, and user behavior to refine strategies and improve overall digital marketing effectiveness.
  • Successfully improved the organization's search engine ranking from the second page to the second position on the SERP between October 2022 and March 2023.

SEO Specialist/Digital Marketer

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

January 2021 to October 2022 (21 Months)

Duties and Responsibilities:

  • Conducted comprehensive website assessments and developed strategic SEO proposals to enhance online visibility and lead generation.
  • Performed in-depth keyword research and competitive analysis to identify high-ranking opportunities and optimize website content for search engines.
  • Developed and executed a content strategy, including blog posts and Google My Business (GMB) updates, to improve customer engagement and local search rankings.
  • Managed and optimized WordPress blog content to ensure relevance, readability, and SEO effectiveness.
  • Published and scheduled Google My Business posts to increase customer interaction, drive traffic, and improve brand visibility.
  • Implemented on-page and off-page SEO strategies, including meta optimization, link-building, and technical SEO improvements.
  • Successfully elevated the company’s Google search ranking from 10th to 1st position within a span of three months through data-driven SEO tactics and continuous performance monitoring.
  • Monitored website analytics, tracked SEO performance, and provided data-driven insights to refine marketing strategies.

SEO Specialist/Digital Marketer

Industry:

Consumer Products / FMCG

Employment Period:

January 2021 to October 2022 (21 Months)

Duties and Responsibilities:

  • Conducted comprehensive website audits to identify technical and on-page SEO improvements, ensuring optimal site performance and search engine visibility.
  • Developed SEO-focused proposals with strategic recommendations for enhancing website structure, keyword targeting, and content optimization.
  • Performed in-depth keyword research and competitor analysis to identify market trends and opportunities, refining the company's digital strategy for better ranking and engagement.
  • Created and managed a content marketing strategy, including blog planning and execution, to improve organic traffic and customer engagement.
  • Oversaw Google My Business (GMB) profile optimization, including regular publishing of updates and posts to enhance local search visibility and customer engagement.
  • Managed and published SEO-friendly blog content on WordPress, ensuring alignment with best practices for readability, keyword optimization, and audience relevance.
  • Coordinated the team content calendar, aligning marketing efforts with business goals and ensuring timely execution of digital marketing initiatives.
  • Successfully improved the company’s search engine ranking from eighth to first place within three months, increasing website traffic and attracting their target customers.

NFT Graphic Artist

Industry:

Entertainment / Media

Employment Period:

March 2021 to August 2022 (17 Months)

Duties and Responsibilities:

  • Collaborated with a teammate to design and generate a collection of 1,000 unique NFT artworks for an international client.
  • Utilized digital illustration and generative art techniques to create high-quality, collectible assets.
  • Managed the end-to-end NFT creation process, from concept development and asset generation to metadata organization.
  • Listed and marketed the NFT collection on OpenSea, ensuring proper auction setup and visibility.
  • Engaged in client communication and project management, meeting deadlines and delivering according to client specifications.
  • Navigated the blockchain and NFT ecosystem, ensuring seamless minting, pricing strategies, and sales execution.
  • Received the opportunity through Twitter networking, highlighting expertise in community engagement and self-promotion in the Web3 space.

Education History

Field of Study:

Hospitality/Tourism/Hotel Management

Major:

Hospitality Management

Graduation Date:

August 8, 2022

Located In:

Philippines

License and Certification: :

N/A

Skills

ADVANCED ★★★

    SEO, Local SEO, Google Analytics, SEMrush, WordPress, SEO Tools, SEO Audit, Google Maps, Google Business Solutions,

INTERMEDIATE ★★

    Adobe PhotoshopCanvaElementor

Work at Home Capabilities:

  • Internet Bandwidth: Between 5mbps to 100mbps
  • Working Environment: Private Room
  • Speed Test Result: https://www.speedtest.net/result/15203865834
  • Internet Type: Fiber
  • Hardware Type: Laptop
  • Brand Name: Lenovo
  • Processor: Intel(R) Core(TM) i5-8300H CPU @ 2.30GHz 2.30 GHz
  • Operating System: Windows 11

All-inclusive Rate: USD $11.47/hr

Ergielyn

Candidate ID: 489365

Marketing Content Marketers Social Media Marketers SEO Specialists

ADVANCED

    Microsoft Office, Asana, Trello, Zendesk...

INTERMEDIATE

    Administrative Support...

Median Rate

$11.47

$12.62

if $1 = PHP52

$15.28

if $1 = PHP40

Currency Fluctuation Range

*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.

**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.

Employment Preferences

Availability:
Full Time Part Time
Preferred Timezone:
Australian Western Standard Time Australian Central Standard Time Australian Eastern Standard Time New Zealand Daylight Time
Hourly & Monthly Rate:
(inclusive of service fee)

*Plus GST for Australian Businesses

Part Time: $USD 9.54 per hour or $USD 826.83 per month

Full Time: $USD 11.47 per hour or $USD 1988.51 per month

Remote Staff Recruiter Comments

  • Edji has been working for almost 9 years in the real-real estate, health and wellness, educational institutions and, business process outsourcing handling telecommunications accounts where she supported the following tasks:
    • Account Management 
    • Project Management 
    • Executive Virtual Assistance
    • Email Marketing
    • Social Media Management 
    • Property Management
    • Technical Support
    • Billing and Retention
    • Lead Generation 
    • Customer Correspondence
    • Sales 
    • SEO
    • Video editing
    • Administrative tasks
  • As an Account/ Project Manager, she has been involved in doing 
    • Delegating of tasks for VA and back-end supports 
    • Creating Progress reports to be sent out to the client 
    • Making KPI measurements to keep the team on track with task 
    • Acting as POC for any concerns relating to project requirements 
    • Strategizing best practices in delivering the task 
    • Supporting the clients with needs and providing assistance with the completion of projects 
  • She has also knowledge with eCommerce designing and eCommerce eco system 
  • She gained 6 years in rental property management for short, mid and long term rentals.
  • She is proficient in using the following tools 
    • AirBnB
    • VRBO
    • Click up 
    • Asana 
    • Trello 
    • HubSpot
    • Notion 
    • AirTable 
    • Monday.com 
    • Loomly
    • Ring Central 
    • Slack 
    • Go Daddy 
    • WordPress
    • Basecamp
  • She can start asap, is amendable working any shifts, and open for any full-time or part-time role.
Predictive Index Profile - Altruist

https://www.predictiveindex.com/reference-profile/altruist/

Strongest Behaviors
  • Proactively connects quickly to others; open and sharing. Builds and leverages relationships to get work done.
  • Comfortably fluent and fast talk, in volume. Enthusiastically persuades and motivates others by considering their point of view and adjusting delivery.
  • Collaborative; usually works with and through others. Intuitive understanding of team cohesion, dynamics, and interpersonal relations.
  • Careful with rules; precise, "by the book", fast-paced, and literal in interpreting rules, schedules and results.
Behavioral Summary

  • Ergielyn is an effective communicator, able to stimulate and motivate others while being aware of and responsive to their needs and concerns. Her congenial personality and friendly, interested attitude make them readily approachable. Ergielyn gets along easily with a wide variety of people.

    Her drive is directed at working with and for others. She derive particular satisfaction from doing things for others, the company, management, the team, and for the company’s customers. Cooperative and willing, this individual can be a particularly effective teacher and communicator of the company’s policies, programs, and systems.

Employment History

Customer Service / Sales Specialist

Industry:

Call Center / IT-Enabled Services / BPO

Employment Period:

March 2014 to March 2015 (11 Months)

Duties and Responsibilities:

  • Processing orders, forms, applications, and requests.
  •  Keeping records of customer interactions, transactions, comments, and complaints.   Communicating     and     coordinating     with colleagues as necessary.
  •  Providing feedback on the efficiency of the customer service process. Website designing using GoDaddy Managing a team of junior customer service representatives. 
  • Ensure customer satisfaction and provide professional customer support.

Account Manager/ Customer Service

Industry:

Call Center / IT-Enabled Services / BPO

Employment Period:

April 2015 to April 2016 (12 Months)

Duties and Responsibilities:

  • Maintaining a positive, empathetic, and professional attitude toward customers at all times.
  • Responding promptly to customer inquiries.
  • Communicating with customers through various channels.
  • Acknowledging     and     resolving     customer complaints. 
  • Knowing our products inside and out so that you can answer questions.

Technical Support Specialist Tier 2

Industry:

Call Center / IT-Enabled Services / BPO

Employment Period:

March 2016 to May 2016 (1 Months)

Duties and Responsibilities:

  • Installation & configuration of a company’s computer hardware operating systems and applications.
  • Maintenance and monitoring of computer networks and systems.
  • Diagnosing and solving hardware or software faults.
  • Testing and evaluating new technology.
  • Responding to call-outs in a timely fashion.

Customer Service/Billing Retention

Industry:

Call Center / IT-Enabled Services / BPO

Employment Period:

June 2017 to March 2018 (9 Months)

Duties and Responsibilities:

  • Answer customers' inquiries regarding their accounts.
  • Process a refund, renew a subscription, or cancel the subscription of the customer  Provide account details and information to customers.
  • Retain customers'  subscriptions via a rebuttal

Email Marketing Manager

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

April 2018 to August 2022 (52 Months)

Duties and Responsibilities:

  • Use Pitchbox for creating an email campaign
  • Create a strategy for lead generation 
  • Input keywords for SEO
  • Handle CRM and website admin task
  • Create a template for an email response
  • Track team's progress and ads
  • Create ads in google and Facebook

Community Manager/Social Media Manager

Industry:

Others

Employment Period:

March 2018 to August 2018 (5 Months)

Duties and Responsibilities:

  • Developed     graphics     in     Illustrator     and
  • Photoshop for various informational sites
  • Create IG reels and Tiktoks
  • Manage keap and create email broadcast
  • Use clickfunnel for sales landing pages
  • Website designing using GoDaddy
  • Create automation using zapier
  • Growth hacking for Instgram and Tiktok

Property Manager

Industry:

Property / Real Estate

Employment Period:

April 2022 to December 2022 (8 Months)

Duties and Responsibilities:

  • Answer calls and emails for guest inquiries and questions
  • Coordinate with utility, cleaners, and security if necessary
  • Assisted in admin and CRM management
  • Create a report for guest arrival
  • Send details to guests for their itinerary
  • Assure guest experience during their stay

Project Manager

Industry:

Property / Real Estate

Employment Period:

September 2019 to December 2021 (27 Months)

Duties and Responsibilities:

  • Handle acquisition and ensure that tasks will be delivered on time 
  • Provide timely assistants with back end and communicates effectively with the client regarding the progress of each project 
  • Troubleshoot CRM and dialers
  • Assigned leads to the acquisition
  • Create comparable and ARV
  • Create contract
  • Manage email campaign and SMS broadcast
  • Host trainings and meetings
  • Admin management for google sheet

Education History

Field of Study:

Computer Science/Information Technology

Major:

Information Technology

Graduation Date:

January 2, 2011

Located In:

Philippines

License and Certification: :

N/A

Field of Study:

Psychology

Major:

Psychology

Graduation Date:

March 1, 2011

Located In:

Philippines

License and Certification: :

N/A

Skills

ADVANCED ★★★

    Microsoft Office, Asana, Trello, Zendesk,

INTERMEDIATE ★★

    Administrative Support

Work at Home Capabilities:

  • Internet Bandwidth: Between 5mbps to 100mbps
  • Working Environment: Private Room
  • Speed Test Result: 230.79 mbps download; 200.08 mbps upload
  • Internet Type: Fiber
  • Hardware Type: Desktop
  • Brand Name: Customized
  • Processor: AMD Ryzen 5 3600 6-core processor 3.6 GHz
  • Operating System: Windows 10

All-inclusive Rate: USD $10.31/hr

Ronald

Candidate ID: 486426

Marketing SEO Writers SEO Specialists SEM Specialists

ADVANCED

    Content Editing, Content Writing, SEO Writing, SEO...

INTERMEDIATE

    SEO, Keyword Research...

Median Rate

$10.31

$11.29

if $1 = PHP52

$13.55

if $1 = PHP40

Currency Fluctuation Range

*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.

**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.

Employment Preferences

Availability:
Part Time Full Time
Preferred Timezone:
Hawaii Standard Time Alaska Standard Time US Pacific Standard Time US Mountain Standard Time US Central Standard Time US Eastern Standard Time UK London
Hourly & Monthly Rate:
(inclusive of service fee)

*Plus GST for Australian Businesses

Part Time: $USD 9.06 per hour or $USD 784.98 per month

Full Time: $USD 10.31 per hour or $USD 1787.61 per month

Remote Staff Recruiter Comments

  • Arbi is a Mechanical Engineering graduate and has been working for 5 years now, with 4 years of writing experience. He worked with clients in the real estate, digital marketing and publishing industries. He was an SEO/SEM/Content Writer for an AU and US-based client and performed the following:
    • Keyword research
    • Proofreading
    • SEO content writing
    • Copywriting
    • Email marketing
  • Presently, he helps an e-commerce client with its website management for they recently migrated from WordPress to Ghost CMS. He works for around 15 to 20 hours each week for the task on a flexible schedule.
  • He is also knowledgeable in inbound marketing, content marketing, buying personas, content creation, lead generation, and sales funneling.
  • He wrote articles about arts, automotive, culture, food, and current events for the B2B and B2C markets.
  • He has done several blog articles, product descriptions, and product review 
  • His content ranges between 1500-3000 words per article.
  • He has also worked as SEO analyst where he checked content performance and generating reports for SEO contents 
  • He has used SnapSeed and Affinity for photomanipulation for images that needs to upload in blog post 
  • He has also been exposed to doing keyword research, on-page, and off-page optimization
  • He used AHREFS, SEMrush, Google Search Console and Analytics, Surfer SEO, Screaming Frog, Jasper AI, WordPress, Ghost, Wix, Jira, Basecamp, Square Space, Click Up, Asana, Trello, Slack, MS Teams, and Google Workspace
  • He can start immediately and is amenable to working in any time zone.
Predictive Index Behavioral Profile - Collaborator

Strongest Behaviors
  • Accommodating; most comfortable working with others, often puts team/company goals before personal goals. Promotes teamwork by actively sharing authority.
  • Methodical, steady, and even-paced; loses productivity when interrupted.
  • Socially informal, extroverted, and outgoing; gets familiar quickly. Communicates in an uninhibited, lively, and adaptable manner, drawing others into the conversation.
Behavioral Summary
 

Ronald Arvhie is a warm, informal, outgoing, and congenial person who gets along comfortably with most people, meets new people easily and enjoys doing so, and works as well in group situations as well as one-on-one. A persistent, eager helper; has the kind of comfort with intangibles required to do work requiring an intuitive understanding of others’ viewpoints and feelings.

Informal and a little offhand in style; fairly casual about the exact standards or policies of the company’s book or the precise accuracy of the details of their own work, preferring to delegate details rather freely, with loose follow-up. Has the kind of patience required to focus steadily on a consistent process over long periods of time and work which should primarily involve contact and communication with people rather than precise handling of details. While this individual is low-key in developing contacts with people, they’re cheerfully persistent in doing so.

Employment History

SEO Writer

Industry:

Grooming / Beauty / Fitness

Employment Period:

January 2022 to February 2022 (1 Months)

Duties and Responsibilities:

  • Created buyer's persona
  • Written landing pages, sales funnel, white papers, and social media copie

SEO Writer

Industry:

Employment Period:

April 2022 to July 2022 (3 Months)

Duties and Responsibilities:

  • Written meta and product descriptions and landing pages

SEO Content Write

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

April 2021 to October 2021 (6 Months)

Duties and Responsibilities:

  • Written landing pages, service pages, product pages and blogs.
  • Utilized the use of JasperAi and Surfer SEO for on-page optimization

SEO Ghostwriter

Industry:

Printing / Publishing

Employment Period:

February 2022 to February 2023 (12 Months)

Duties and Responsibilities:

  • Spearheaded the community-based content. A content ideation through social hearing
  • Collaborated with the content strategist in developing a workflow for needed contents
  • Stayed up-to-date with the latest news, tools, applications and best practices for SEO writing

SEO/SEM and Content Writer

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

January 2020 to January 2021 (12 Months)

Duties and Responsibilities:

  • Oversaw the overall content ideation from brainstorming to publishing including revisions and editing
  • Conducted keyword planning, keyword research, competitive analysis, and content audit.
  • Successful in reaching out to website administrators for link building and collaboration
  • Fact-checking and gathering of information to create fact-based articles

SEO/SEM and Content Writer

Industry:

Employment Period:

July 2022 to March 2023 (8 Months)

Duties and Responsibilities:

  • Written search engine optimized content using SEO best practices. Which includes but not limited to blog writing and backlinking.
  • Optimizing copies on client's website (page titles, Meta descriptions, h1s, alts, anchor text, etc.)
  • Extensive keyword research.
  • Rank analysis and content marketing strategy analysis.
  • Provided recommendations and execute strategies for keyword opportunities, content structuring, and other facets of organic search.
  • Measure and track site ranking factors, keywords, internal and external links, and site conten

Freelance Website Manager

Industry:

Retail / Merchandise

Employment Period:

November 2023 to December 2023 (1 Months)

Duties and Responsibilities:

  • Website management - Ghost CMS

Education History

Field of Study:

Engineering (Mechanical)

Major:

Mechanical Engineering

Graduation Date:

May 1, 2018

Located In:

Philippines

License and Certification: :

N/A

Skills

ADVANCED ★★★

    Content Editing, Content Writing, SEO Writing, SEO, Technical Writing,

INTERMEDIATE ★★

    SEOKeyword Research

Work at Home Capabilities:

  • Internet Bandwidth: Between 5mbps to 100mbps
  • Working Environment: Private Room
  • Speed Test Result: https://www.speedtest.net/result/14389209738
  • Internet Type: Fiber
  • Hardware Type: Laptop
  • Brand Name: Macbook Pro
  • Processor: M2
  • Operating System: MacOS X

All-inclusive Rate: USD $9.54/hr

Ryan

Candidate ID: 462235

Marketing Web Content and Article Writers SEO Writers Content Marketers

ADVANCED

    Content Marketing, Content Editing, Content Writing, Copywriting...

INTERMEDIATE

    Branding, WordPress, SEO, Advertising...

Median Rate

$9.54

$10.40

if $1 = PHP52

$12.40

if $1 = PHP40

Currency Fluctuation Range

*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.

**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.

Employment Preferences

Availability:
Part Time
Preferred Timezone:
Australian Western Standard Time Australian Central Standard Time Australian Eastern Standard Time New Zealand Daylight Time
Hourly & Monthly Rate:
(inclusive of service fee)

*Plus GST for Australian Businesses

Part Time: $USD 11.47 per hour or $USD 994.25 per month

Remote Staff Recruiter Comments

Ryan has been working for more than 15 years. His career started in a BPO as a customer service representative. He then moved to productions, did freelance videos and films, became a writer and segment producer on local tv, held a Communications Assistant Manager post in a non-bank financial services provider, and Content Marketing Officer in a real estate company. In 2020, he ventured into remote work and has been an admin assistant and content marketing consultant.

He is proficient in supporting the following:
  • Customer service
  • News writing
  • Internal (corporate) communications
  • Administration
  • Strategizing for content
  • Social media management
  • Content planning and marketing
  • Writing, editing, reviewing content
  • Project management
  • Creative direction
He wrote about different topics in real estate investing, lifestyle, travel, and food. His favorites are any topics related to design or architecture.

He is exposed to both B2C and B2B content creation.

He is adept with the following tools:
  • HubSpot
  • WordPress
  • Ahrefs
  • Sprout Social
  • Google Trends
  • Canva
  • Grammarly
  • MS Word
  • Google Docs
He holds a Content Marketing Certification from HubSpot Academy.

He can start after a week's notice.
He prefers working the day shift for any part-time or full-time position.
 

Predictive Index Behavioral Profile - Guardian

https://www.predictiveindex.com/reference-profile/guardian/

Strongest Behaviors:

  • Driven to protect the company against risk by thoroughly leveraging their background and strictly following “the book.”
  • Cautious; follows a well-established and proven plan to avoid making mistakes. Does the background research necessary to have proof to support decisions before action is taken.
  • Detail-oriented and accommodating; most comfortable working as part of a well-defined team for which they produce high-quality output and decisions.
Behavioral Summary: 

A very conscientious and disciplined person; particularly careful, thorough, and accurate in his work. Ryan is exacting and strives to produce results that precisely meet the established goals. Works best where there are clear standards, expectations, reporting relationships and measurements for the work. Ryan will depend upon professional training, his own experience, or management leadership, to provide those standards and the structure needed for their work.

Given sufficient experience, he will produce work of high quality, giving close attention to the accuracy of details. Stable and dependable; consistent in their actions and, if necessary, has sufficient patience to do work of a repetitive nature. Believes in having, and following, well-defined processes and procedures.


 

Employment History

Content Marketing Consultant

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

March 2020 to September 2022 (30 Months)

Duties and Responsibilities:

  • Launched an Australia-based digital marketing agency website
  • Launched a US-based business process outsourcing website
  • Launched a Philippine-based real estate company website, maintained the company's social media content, and provided content for the company's marketing initiatives

Remote Admin Assistant

Industry:

Call Center / IT-Enabled Services / BPO

Employment Period:

August 2020 to May 2022 (21 Months)

Duties and Responsibilities:

  • Reports directly to the Director of a Melbourne-based Real Estate and Property Management Firm
  • Solely responsible for the company's Human Resource processes, from induction to resignation.
  • Assists in property management tasks such as tenant applications and enquiries
  • Provides assistance for other ad hoc tasks such as supplier sourcing, company logistics, and other administrative tasks

Content Marketing Officer

Industry:

Property / Real Estate

Employment Period:

September 2017 to March 2020 (30 Months)

Duties and Responsibilities:

  • Supervised content creation for all digital properties such as website, blog, social media, and video production, as well as marketing collaterals.

  • Launched brand awareness and lifestyle-oriented campaigns such as CondoGoals (Instagram, Facebook and Youtube) and Inside Century (Youtube and Facebook)

  • Conceptualized and executed major brand and tactical campaigns with the brand marketing team, including TVCs with brand ambassador Pia Wurtzbach

  • Partnered with content creators, creative agencies, and online platforms such as Lamudi, InvestVine, GetCraft, Twenty Manila, Gleam Productions, Manila Man, among others.

  • As an individual contributor, reported directly to Creative Director, AVP for Marketing and VP for Corporate Communications.

Communications Assistant Manager

Industry:

Banking / Financial Services

Employment Period:

December 2013 to June 2017 (42 Months)

Duties and Responsibilities:

  • Expanded the company's internal communication channels to include social media, SMS blast, and video channels

  • Partnered with HR to launch and sustain Gold Anvil Award-winning employee engagement campaigns

  • Wrote and produced content on a regular basis for the company's newsletters, events, and other channels.

  • Managed the story lineup and edited the bi-weekly e-newsletter sent to the entire organization.

  • Wrote speeches and messages on behalf of the Chairman and President/CEO.

  • Won 2 Gold Anvil Awards for projects spearheaded (Ninong Ceb FB Group and Isang Bangka Campaign)

News Writer and Segment Producer

Industry:

Entertainment / Media

Employment Period:

February 2011 to September 2013 (31 Months)

Duties and Responsibilities:

  • Researched, wrote, produced, and supervised editing of daily news segments
  • Interviewed notable personalities for news segments
  • upervised and mentored junior writers on the team
  • Contributed feature articles to the company's news website, interaksyon.com and had a regular lifestyle column, What It's Like.

Video Producer / Assistant Director

Industry:

Entertainment / Media

Employment Period:

March 2008 to February 2011 (35 Months)

Duties and Responsibilities:

  • Managed the entire production team and logistical requirements from pre- to post- production, including budget, schedule, sourcing, casting, and client servicing.

  • Key projects include a short film for Star Cinema, a music video for Spring Films, and marketing videos for corporate clients SM Prime and Mcdonald's. 

Account Executive

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

November 2007 to March 2008 (4 Months)

Duties and Responsibilities:

  • Handled client servicing for 12 brands of a personal hygiene/cosmetics conglomerate.
  • Assisted in the development of above-the-line and below-the-line campaigns, including TV commercials, radio spots, billboards, in-store collaterals, among others.
  • Key projects include a baby powder brand launch with Lea Salonga and a makeup campaign with Anne Curtis.

Production Assistant

Industry:

Entertainment / Media

Employment Period:

February 2006 to November 2007 (21 Months)

Duties and Responsibilities:

  • Supervised all logistical requirements for a small crew during out-of-town shoots
  • Supervised editing of episodes

Customer Service Representative

Industry:

Call Center / IT-Enabled Services / BPO

Employment Period:

October 2004 to October 2005 (12 Months)

Duties and Responsibilities:

  • Promoted to email account program after 3 months
  • Handpicked as one of the peer trainers for a US-based satellite TV account

Education History

Field of Study:

Mass Communications

Major:

Film and AudioVisual Communication

Graduation Date:

February 1, 2011

Located In:

Philippines

License and Certification: :

Content Marketing Certification (06/2019 - Present)

  • HubSpot Academy
  • Certification updated as of Oct 2020

Skills

ADVANCED ★★★

    Content Marketing, Content Editing, Content Writing, Copywriting, Copy Editing, Social Media Management, Project Management,

INTERMEDIATE ★★

    BrandingWordPressSEOAdvertisingAdministrative Support

Work at Home Capabilities:

  • Internet Bandwidth: Between 5mbps to 100mbps
  • Working Environment: Private Room
  • Speed Test Result: https://www.speedtest.net/result/13723131482
  • Internet Type: Fiber
  • Hardware Type: Desktop
  • Brand Name: NA
  • Processor: Intel Core i5
  • Operating System: Windows 10

All-inclusive Rate: USD $9.54/hr

Venus

Candidate ID: 446054

Marketing SEO Writers SEO Specialists Link Builders

ADVANCED

    White Hat SEO, White hat...

INTERMEDIATE

    SEO, Local SEO, White Hat SEO, Technical SEO...

Median Rate

$9.54

$10.40

if $1 = PHP52

$12.40

if $1 = PHP40

Currency Fluctuation Range

*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.

**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.

Employment Preferences

Availability:
Full Time
Preferred Timezone:
Australian Western Standard Time Australian Central Standard Time Australian Eastern Standard Time New Zealand Daylight Time UK London
Hourly & Monthly Rate:
(inclusive of service fee)

*Plus GST for Australian Businesses

Full Time: $USD 9.54 per hour or $USD 1653.67 per month

Remote Staff Recruiter Comments

  • Venus is a graduate of Bachelor's Degree in Computer Science and Information Technology.
  • She was a SEO Link Builder Team Leader in a marketing and promotion company where she was responsible for the following:
    • off page optimization
    • engage in guest blogging or posting of activities using guest blogging platforms
  • She then became a Key Accounts Specialist Representative where she became a customer service and served as the single point of contact for all service delivery issues.
  • She then went back to the digital world and became an SEO Strategist with another digital marketing firm. 
  • She is able to do the following tasks:
    • competitive analysis
    • plana and research SEO tactics and strategies
    • SEO experiments
    • prepares link plan for the link building team
    • performs white hat technique
    • technical SEO
    • on page optimization
    • off page optimization
  • She is proficient with the following tools:
    • AHREF
    • Google Search Console
    • Google Analytics
  • She is ready to start immediately.

Employment History

Key Account Specialist

Industry:

Computer / Information Technology (Hardware)

Employment Period:

March 2019 to March 2020 (12 Months)

Duties and Responsibilities:

 

  • Serves as the single point of contact for all service delivery issues

  • Manages service calls placed by the account from break to fix, end to end.

  • Monitors, tracks, and reports monthly service delivery performance.

  • Develops and generates monthly service quality and performance metrics.

  • Presents monthly service performance metrics to the account at the executive level

  • Handles Customer satisfaction issues, determining root causes, develops action plans, implements changes, and follows through to resolution.

SEO Specialist Team Lead

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

March 2020 to April 2022 (25 Months)

Duties and Responsibilities:

 

  • Perform full website audit and identify SEO problems

  • Develop optimization strategies that increase the company's search engine results rankings

  • Perform full content audit 

  • Conduct keyword research and recommend keywords to target 

  • Track, report, and analyze site organic traffic and conversions based on the site’s Google Analytics

  • Develop SEO recommendations based on data-driven analysis (website architecture, content, linking)

  • Plan and research SEO tactics and strategies for client growth

  • Perform Competitive Analysis 

  • Perform SEO experiments 

  • Prepares Link Plan for the Link Building Team 

  • Review SEO recommendations provided by the Consulting Team members

  • Collaborate with colleagues from other departments (Link Building Team, Content Team, etc.)

  • Prepare SEO Consulting Team SOP's. 

  • Provide positive feedback to the clients

  • Develop SEO strategies that align with client business KPIs

  • Review and analyze client sites for areas that can be improved and optimized

Customer Service Specialist

Industry:

Employment Period:

December 2008 to December 2011 (36 Months)

Duties and Responsibilities:

Assist IT Technicians in activating and troubleshooting Internet, Phone and Cable Services for customers Escalate advance troubleshooting problems to Denver (Tier 3 Support) Create troubleshooting tickets

Industry:

Employment Period:

June 2012 to December 2015 (42 Months)

Duties and Responsibilities:

Coordinate with SEO team in link building strategies Develop and implement link building strategy Engage in Guest blogging/posting activities using guest blogging platforms Engage in regular or manual outreach of high quality blogs/websites for link placement Management of content distribution and link prospecting Background checking of blogs/websites using Majestic SEO and SEOmoz Haggling with potential bloggers for a link placement

Online English Teacher

Industry:

Employment Period:

January 2016 to August 2016 (7 Months)

Duties and Responsibilities:

Help students improve their listening, speaking, reading and writing skills in English. Plan and prepare lessons Conduct lessons through Skype Determine student's development and progress Present lessons and listen to student's questions attentively

Online Business English Communication Trainer

Industry:

Employment Period:

December 2017 to December 2018 (12 Months)

Duties and Responsibilities:

To teach Business English to Japanese professionals using the Bizmates methodology To guide Japanese professionals in their business communications concerns

SEO Specialist Team Lead

Industry:

Employment Period:

March 2020 to May 2022 (26 Months)

Duties and Responsibilities:

Perform full website audit and identify SEO problems Manage team of SEO specialists. Perform full content audit Conduct keyword research and recommend keywords to target Track, report, and analyze site organic traffic and conversions based on the site's Google Analytics Develop SEO recommendations based on data-driven analysis (website architecture, content, linking) Perform Competitive Analysis Prepares Link Plan for the Link Building Team Review SEO recommendations provided by the Consulting Team members Collaborate with colleagues from other departments (Link Building Team, Content Team, etc.) Prepare SEO Consulting Team SOP's. Provide positive feedback to the clients

SEO Analyst

Industry:

Employment Period:

July 2022 to July 2022 (0 Months)

Duties and Responsibilities:

April Ahrefs

Industry:

Employment Period:

January 2023 to January 2023 (0 Months)

Duties and Responsibilities:

of the assigned website, including site structure, page structure, Adobe Analytics and internal linking structure; identifies and makes recommendations to further optimize each area. Magento, Wordpress Analyzes SEO traffic metrics such as search engine referrals and keyword rankings. Facebook Ads Recommend changes to website architecture, content, linking and other factors to improve SEO positions for E-commerce SEO target keywords. English Recommends content revisions to improve SEO and increase website visibility; changes may include incorporating new keywords and improving link strategies. Stay up-to-date with industry trends and algorithm updates to inform SEO strategies Monitoring website traffic, search results, and developing strategies. Collaborate with other team members to ensure that SEO initiatives align with overall marketing objectives Perform weekly SEO audits and communicate all recommendations to assigned developers and content writers.

Senior SEO Specialist

Industry:

Employment Period:

May 2023 to September 2025 (28 Months)

Duties and Responsibilities:

Attention to detail Assist SEO Manager to measure & report on all aspects of SEO performance. Creativity Proactively identify opportunities for SEO growth (new Time management subcategories, product types, facets etc.), raising these with the SEO Manager. Search Engine Optimization Work with various teams to ensure the entire website and backend business processes follow SEO best practice. Google Analytics Identify potential opportunities via continuous competitor research that could improve our own SEO performance. Google Search Console Assist the SEO Manager and wider business in transitioning Screaming Frog from Magento 1 to Magento 2, identifying permanent improvements to the website. Chat GPT Conduct Technical SEO audits regularly with our partner digital agency, submitting these requests to relevant SGE & AI-Driven Search internal teams.

SEO Specialist

Industry:

Employment Period:

December 2025 to March 2026 (3 Months)

Duties and Responsibilities:

Education History

Field of Study:

Computer Science/Information Technology

Major:

DegreeinComputer Science/Information

Graduation Date:

October 1, 2008

Located In:

Philippines

License and Certification: :

N/A

Skills

ADVANCED ★★★

    White Hat SEOWhite hat

INTERMEDIATE ★★

    SEO, Local SEO, White Hat SEO, Technical SEO, SEO Analysis, SEO Audit, SEO Tools, On-page Optimization, Off-page Optimization, Content strategy, Keyword Analysis, Keyword Rank Monitoring, Keyword Research, Google Analytics, Google Sheets, Competitor AnalysisCompetitive ResearchCustomer ServiceTechnical SupportLink Analysis

Work at Home Capabilities:

  • Internet Bandwidth: 10 Mbps
  • Working Environment: Private Room
  • Speed Test Result: Download: 0.61, Upload: 1.36
  • Internet Type: Fiber
  • Hardware Type: Laptop
  • Brand Name: Asus
  • Processor: i3 7th
  • Operating System: Windows 10

All-inclusive Rate: USD $11.47/hr

David

Candidate ID: 432568

Virtual Assistant IT HelpDesk Specialists SEO Specialists Digital Marketers

ADVANCED

    Service Desk, Technical Support, Competitor Analysis, Computer Literacy...

INTERMEDIATE

    SEO, Lead Generation, YouTube Marketing, Windows...

Median Rate

$11.47

$12.62

if $1 = PHP52

$15.28

if $1 = PHP40

Currency Fluctuation Range

*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.

**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.

Employment Preferences

Availability:
Full Time
Preferred Timezone:
Australian Western Standard Time Australian Central Standard Time Australian Eastern Standard Time New Zealand Daylight Time Alaska Standard Time US Pacific Standard Time US Mountain Standard Time US Central Standard Time US Eastern Standard Time UK London
Hourly & Monthly Rate:
(inclusive of service fee)

*Plus GST for Australian Businesses

Full Time: $USD 11.47 per hour or $USD 1988.51 per month

Remote Staff Recruiter Comments

  • David has been working for more than 6 years. He took up a Bachelor of Science in Information Technology and started his career as an IT Support. Eventually, he ventured to remote work where he specialized in digital marketing. He worked with a number of offshore clients engaging in various industries where he proficiently performed the following:
    • Digital Marketing 
    • Running paid campaigns in Facebook, and Google 
    • Lead generation
    • Customer Service
    • Digital advertising and marketing
    • Traffic monitoring and analysis
    • Social media marketing and management
    • API development
    • Software and IT support
    • Competitor analysis
    • Email marketing
  • He has a year of on-page SEO experience.
  • He had already managed and set up campaigns for lead generation, brand awareness, and sales conversion 
  • He had handled multiple accounts and has managed budget around 
    • 2000 USD for Google Ads 
    • 450 USD for Facebook Ads 
  • He used applications and tools like
    • Google Workspace
    • Google Tag Manager
    • Google Data Studio
    • Meta Ads
    • Microsoft Standard and 365
    • Microsoft Teams
    • Slack
    • WordPress
    • Salesforce
    • Klaviyo
    • MailChimp
    • Amazon
    • Shopify
    • GoHighLevel
    • Hubspot
    • Social media platforms such as FB, LinkedIn, and Pinterest.
    • SemRush 
    • Ahrefs 
    • Spyfoo
    • Canva
    • Capcut
    • Vismio 
  • Fond of upscaling, he attended online courses and training where he received numerous certificates. Below is the list of certificates he possesses:
    • Google
      • Google Analytics Individual Certification
      • Google Ads - Measurement Certification
      • Google Ads - Search Certification
      • Google Ads - Display Certification
      • Google Ads - Video Certification
      • Google Ads - Shopping Certification
      • Google Ads - Aps Certification
      • Google My Business
    • HubSpot
      • HubSpot Academy SEO Certified
      • Social Media Certified
      • Content Marketing Certified
      • Digital Advertising Certified
      • Friction Sales Certified
      • Sales Enablement Certified
      • Email Marketing Certified
      • Inbound Marketing Certified
      • Inbound Sales Certified
    • TikTok
      • Ads Manager 101
  • He can start immediately and is willing to work on any shift, either part-time or part-time.

Predictive Index Behavioral Profile - Scholar

Strongest Behaviors

  • Strongly formal and reflective; a cool, sometimes withdrawn person who’s often deep in thought. Very skeptical of new people, requires substantial “proof” to build trust in someone.
  • Extreme precision, sometimes perfectionistic; strong follow-through to ensure tasks are completed exactly in accordance with quality standards.
  • Nearly exclusive focus on technical, rather than social issues. Very disciplined, specific thinking about what needs to be done, how to do it perfectly, and how to avoid pitfalls. Makes and checks an execution plan that is followed literally.
Behavioral Summary

David Joseph is a serious, introspective person and an analytical and disciplined thinker. Careful, thorough and very focused on their responsibilities.

David is reserved and will generally express himself in a factual, direct, and succinct manner. A conscientious person, his approach to the work is systematic, methodical, and well organized, based on thorough knowledge of, and respect for “the book”. Working with factual, technical or detailed information, he’ll produce carefully thought-out work of high quality and precision. Whether doing work himself, or delegating to others, follow up is close to ensure high-quality results.

Employment History

Digital Marketing Assistant

Industry:

Others

Employment Period:

July 2023 to April 2024 (8 Months)

Duties and Responsibilities:

Assisting Website Developer in Website Completion with Basic SEO Creating landing pages for testing with all types of audiences, from cold to hot audiences Set up and connect the website to Google Analytics with click tracking configuration using Google Tag Manager. Set up and connect the website to Google Search Console Create a business profile on Google My Business Upload and organize the contacts to HubSpot CRM Reach out to our current prospective clients via email and phone calls to successfully finalize service agreements Schedule a calendar meeting with the CEO and our confirmed prospective clients

Digital Marketing Specialist

Industry:

Others

Employment Period:

June 2023 to August 2023 (2 Months)

Duties and Responsibilities:

Manage websites and landing pages created using Shopify and GoHighLevel Upload and organize the contacts to GoHighLevel and Klaviyo Create and send marketing emails to the current contact lists using Klaviyo Manage Facebook ad page and Facebook Ad Manager Execute and oversee Facebook and Google ad campaigns Generate copywriting and content (including photos and videos) for ad campaigns Schedule a calendar appointment for potential leads who have filled out a form with the CEO Analyze Google Analytics data to gain insights for optimizing GoHighLevel landing pages targeting audiences ranging from cold to hot Studying competitors' strategies for the purpose of emulating and enhancing them Provide weekly campaign performance reports through Google Looker Studio

Search Engine Marketing Specialist

Industry:

Others

Employment Period:

October 2022 to June 2023 (8 Months)

Duties and Responsibilities:

Oversee the WordPress and Shopify websites for a portfolio of 12 clients Set up Google Analytics for each client and perform an analysis to gather insights for website improvement recommendations to be conveyed to SEO experts and developers Configure click and conversion tracking with precision using Google Tag Manager Enhancing Google Profile Optimization for Clients Effectively manage and execute PPC advertising campaigns Generate copywriting and content (including photos and videos) for ad campaigns Provide weekly campaign performance reports through Google Looker Studio

Executive Marketing Assistant

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

December 2021 to December 2022 (12 Months)

Duties and Responsibilities:

Arrange travel logistics, including flights, accommodations, and itineraries for efficient trips of the CEO Proficiently handle incoming calls, emails, and inquiries, prioritizing and responding on behalf of the executive while maintaining strict confidentiality in dealings with suppliers Efficiently plan and coordinate team meetings, conferences, and events Contribute to project management by diligently monitoring deadlines, ensuring task follow-up, and facilitating effective coordination among team members Take the lead in planning and bringing marketing initiatives Social Media Management Manage Shopify and WordPress Websites Execute and oversee Facebook, Pinterest, and Snapchat, and Google Ads Write engaging content for ad campaigns that capture attention and drive results Set up and connect the website to Google Analytics with click-tracking configuration using Google Tag Manager. Analyze website performance, glean valuable insights, and provide actionable recommendations derived from Google Analytics and Microsoft Clarity data Collaborate with the landing page designer to craft an impactful landing page. Collaborate with an SEO expert to improve websites Sending emails to customers who added items to their cart but did not complete the checkout process using Mailchimp Collaborate closely with our graphic designer to craft engaging ad content Stay current with the latest marketing trends

Service Desk/Helpdesk Specialist

Industry:

Call Center / IT-Enabled Services / BPO

Employment Period:

July 2015 to July 2022 (84 Months)

Duties and Responsibilities:

Provide first-line technical support to end-users via phone, email, or in-person, addressing a wide range of IT-related issues, including software problems, hardware malfunctions, and connectivity concerns Document and prioritize incoming service requests and incidents using a ticketing system. Monitor ticket queues to ensure timely resolution and adherence to service-level agreements (SLAs) Diagnose and troubleshoot technical issues, employing problem-solving skills to identify root causes and implement effective solutions. Escalate complex issues to senior technicians or relevant IT teams when necessary Utilize remote desktop tools to assist users with problems and perform remote troubleshooting, ensuring minimal disruption to their workflow Perform routine maintenance tasks, such as installing, configuring, and updating software applications, as well as maintaining computer hardware components Develop and maintain knowledge base articles and documentation to facilitate self-help for end-users and improve the efficiency of problem-resolution Promote and enforce IT security policies and best practices, including password resets, access controls, and data protection measures Assist end-users in understanding and utilizing IT resources effectively by providing training, tips, and guidance Maintain accurate records of IT assets and equipment, including procurement, deployment, and disposal processes

Marketing Assistant

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

October 2023 to April 2024 (5 Months)

Duties and Responsibilities:

Facebook Ads, Google Ads, and SEO

Marketing Assistant

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

August 2024 to November 2024 (2 Months)

Duties and Responsibilities:

Facebook Ads, Google Ads, and SEO

Google Ads & Facebook Ads Specialist

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

December 2024 to April 2025 (3 Months)

Duties and Responsibilities:

Effectively manage and optimize Google Ads and Facebook Ads campaigns to increase visibility, traffic, and conversions Develop full-funnel advertising strategies across Search, Display, Shopping, YouTube, Facebook, and Instagram platforms Oversee Google Merchant Center and Meta Commerce integrations to ensure accurate product listings and improved campaign performance Implement and manage conversion tracking using Google Tag Manager (GTM) and Meta Pixel to ensure accurate data and performance analysis Analyze campaign and website performance using GA4 and Meta Ads Manager to extract actionable insights and improve ROAS Conduct A/B testing of creatives, copy, and targeting strategies to boost ad performance and audience engagement Prepare detailed performance reports and communicate results, insights, and recommendations to stakeholders or clients

Education History

Field of Study:

Major:

Graduation Date:

January 1, 1970

Located In:

Philippines

License and Certification: :

N/A

Field of Study:

Major:

Graduation Date:

January 1, 1970

Located In:

Philippines

License and Certification: :

N/A

Field of Study:

Major:

Graduation Date:

January 1, 1970

Located In:

Philippines

License and Certification: :

N/A

Field of Study:

Computer Science/Information Technology

Major:

Information Technology

Graduation Date:

May 21, 2015

Located In:

Philippines

License and Certification: :

N/A

Skills

ADVANCED ★★★

    Service Desk, Technical Support, Competitor Analysis, Computer Literacy, Copywriting, Customer Support, eCommerce, Facebook Marketing, Virtual Assistant Skills, Google Tag Manager, Google Data Studio, Google Analytics, Google AdWords, Bing Ads, WordPress, Social Media Management, Data Management, Website Management, Keyword Analysis, Internet Research, Administrative Support, Microsoft Applications,

INTERMEDIATE ★★

    SEO, Lead Generation, YouTube Marketing, Windows, Web Development, Shopify, Photo Editing, Video Editing, Email Marketing, Conversion Optimization, Executive Support, Pinterest Marketing, Content Marketing, LinkedIn Marketing, Business Management, Web Hosting, Domain Management, Marketing automation, Travel Management, Project Management, Calendar Management, Ubuntu, Lead managementAudio EditingAppointment SettingLocal SEOCRM

Work at Home Capabilities:

  • Internet Bandwidth: Greater than 100mbps
  • Working Environment: Private Room
  • Speed Test Result: https://www.speedtest.net/result/12660124401
  • Internet Type: Fiber
  • Hardware Type: Laptop
  • Brand Name: Asus
  • Processor: Intel Core i5
  • Operating System: Windows 10

All-inclusive Rate: USD $10.51/hr

John

Candidate ID: 429048

Marketing SEO Specialists SEM Specialists Digital Marketers

ADVANCED

    SEO, Google AdWords, Google Maps, Google Analytics...

INTERMEDIATE

    Facebook Ads, A/B Testing, Team Management, Spyfu...

Median Rate

$10.51

$11.51

if $1 = PHP52

$13.84

if $1 = PHP40

Currency Fluctuation Range

*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.

**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.

Employment Preferences

Availability:
Part Time Full Time
Preferred Timezone:
Australian Western Standard Time Australian Central Standard Time Australian Eastern Standard Time US Pacific Standard Time US Mountain Standard Time US Central Standard Time
Hourly & Monthly Rate:
(inclusive of service fee)

*Plus GST for Australian Businesses

Part Time: $USD 10.51 per hour or $USD 910.54 per month

Full Time: $USD 10.51 per hour or $USD 1821.09 per month

Remote Staff Recruiter Comments

  • Experience:
    Japs has over a decade of digital marketing experience, transitioning from SEO in 2012 to a focus on PPC/AdWords. He is proficient in managing end-to-end campaigns, including research, setup, optimization, and collaborating with designers and copywriters. He has worked primarily on lead generation campaigns and is currently freelancing on two US-based remote projects, though he has no experience with Australian companies.

  • Software Proficiency:
    Highly skilled in Google AdWords and PPC management, Japs prefers custom reporting over Google Analytics due to conversion discrepancies. He has basic SEO and on-page optimization knowledge but lacks recent link-building experience. He is also comfortable using AI tools and has no CRM data integration experience.

  • Specialization:
    Japs specializes in PPC/AdWords with a focus on data analysis and campaign optimization, particularly in high-pressure environments. He is experienced in lead generation, managing seasonal businesses, and using email marketing and coupon offers. He also has expertise in keyword targeting and A/B testing for landing pages.

  • Strengths:
    Confident in handling all stages of PPC campaigns, from initial research and setup to ongoing optimization. He collaborates effectively with designers and copywriters to improve landing page performance and prefers custom reporting with key performance indicators for data-driven decision-making.

  • Home Office Setup:
    Equipped with an i3 processor, 8GB RAM computer, and a reliable 50Mbps fiber internet connection, Japs is well-prepared for remote work.

  • Current Status:
    Currently working on two US-based freelance projects, Japs is open to full-time or part-time roles and can start immediately.

  • Background:
    Since 2008, Japs has worked in roles such as Computer Technician, Internet Researcher, IT Support, SEO/SEM Specialist, Consultant, and Digital Marketer in industries like commerce, lending, and consulting. He has developed skills in Digital Marketing, PPC monitoring, SEO, SEM, keyword research, landing page optimization, and campaign creation. He is highly proficient in various tools, including Google Ads, Facebook Ads, Google Analytics, Crazy Egg, and WordPress, among others.

  • Japs can start immediately and is eager to expand his digital marketing expertise in new roles.

Employment History

SEO/SEM-SEO of Ecommerce clients-clients from Florida, USA

Industry:

Retail / Merchandise

Employment Period:

February 2015 to February 2020 (59 Months)

Duties and Responsibilities:

  • Perform various task to bring the client’s website to the First Page
  • Optimizing copy and landing pages for search engine optimization
  • Performing ongoing keyword research including discovery and expansion of keyword opportunities
  • Managing PPC (pay per click) campaigns
  • Researching and implementing content recommendations for organic SEO success
  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track, report, and analyze website analytics and PPC initiatives and campaigns
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Optimize copy and landing pages for search engine marketing
  • Perform ongoing keyword discovery, expansion and optimization
  • Research and implement search engine optimization recommendations
  • Research and analyze competitor advertising links
  • Develop and implement link building strategy

Checker

Industry:

Apparel

Employment Period:

February 2008 to July 2008 (5 Months)

Duties and Responsibilities:

  • Assist the cashier with customer transaction
  • meet and greet customers
  •  give customers detailed information and advice about products
  •  maintain stock levels by re-filling from the stock room as necessary
  • To submit sales, inventory reports and perform regular physical inventory

Computer Technician

Industry:

Computer / Information Technology (Hardware)

Employment Period:

October 2008 to June 2011 (31 Months)

Duties and Responsibilities:

  • Repair, Maintain, Reformat, Network Desktop Computers

Internet Researcher

Industry:

Others

Employment Period:

July 2011 to June 2012 (11 Months)

Duties and Responsibilities:

  • Social media management
  • Posting Ads in Social Media and Blogs
  • Engagement 

SEO/SEM Specialist

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

February 2013 to February 2015 (24 Months)

Duties and Responsibilities:

  • Perform various task to bring the client’s website to the First Page
  • Optimizing copy and landing pages for search engine optimization
  • Performing ongoing keyword research including discovery and expansion of keyword opportunities
  • Researching and implementing content recommendations for organic SEO success
  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns

IT Support

Industry:

Computer / Information Technology (Hardware)

Employment Period:

June 2012 to February 2013 (8 Months)

Duties and Responsibilities:

  • Troubleshoot Desktop Computers and Ensure that the Internet is Working

Google Ads Manager

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

January 2023 to Present

Duties and Responsibilities:

  • Technical Analysis and checking of Google Console and Google Analytics
  • On page Optimization including optimization of content, title tags, meta tags, 404 pages, website speed, etc.
  • Checking for Negative Keywords
  • Performing Keyword research, market research, and competitor analysis for our clients.
  •  Weekly and Monthly Reporting
  •  Creating and Maintaining Google Ads Campaign
  •  Installation of tracking code for every website under our watch.

Google Ads Manager

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

January 2022 to June 2022 (5 Months)

Duties and Responsibilities:

  • Technical Analysis and checking of Google Console and Google Analytics
  • On page Optimization including optimization of content, title tags, meta tags, 404 pages, website speed, etc.
  • Checking for Negative Keywords
  •  Performing Keyword research, market research, and competitor analysis for our clients.
  • Weekly and Monthly Reporting
  •  Creating and Maintaining Google Ads Campaign
  •  Installation of tracking code for every website under our watch.

Education History

Field of Study:

Computer Science/Information Technology

Major:

Programming

Graduation Date:

April 7, 2007

Located In:

Philippines

License and Certification: :

N/A

Skills

ADVANCED ★★★

    SEO, Google AdWords, Google Maps, Google Analytics, Conversion Optimization, Conversion Analysis, Google Adwords Keyword Planner, Competitor Analysis,

INTERMEDIATE ★★

    Facebook Ads, A/B TestingTeam ManagementSpyfuSocial Media MarketingSocial Media Management

Work at Home Capabilities:

  • Internet Bandwidth: 25 Mbps
  • Working Environment: Shared Room
  • Speed Test Result: Download: 25.66, Upload: 47.06
  • Internet Type: Fiber
  • Hardware Type: Laptop
  • Brand Name: Intel
  • Processor: Core i3
  • Operating System: Windows 10

All-inclusive Rate: USD $11.47/hr

Renz

Candidate ID: 415285

Marketing SEO Specialists Digital Marketers

ADVANCED

    HTML, VBScript, SEO, Off-page Optimization...

INTERMEDIATE

    Account Management, Account Validation, Analytical Skills, Decision Making...

Median Rate

$11.47

$12.62

if $1 = PHP52

$15.28

if $1 = PHP40

Currency Fluctuation Range

*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.

**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.

Employment Preferences

Availability:
Full Time
Preferred Timezone:
Australian Western Standard Time Australian Central Standard Time Australian Eastern Standard Time
Hourly & Monthly Rate:
(inclusive of service fee)

*Plus GST for Australian Businesses

Full Time: $USD 11.47 per hour or $USD 1988.51 per month

Remote Staff Recruiter Comments

  • Renz has been working since 2017 and has handled roles such as Bank Security Engineer, Virtual Assistant, Junior Off-Page Specialist, and Digital Marketing Specialist within Consulting, Banking, and Marketing industries.
  • He honed his skills in Digital Marketing, Technical SEO, SEOAP, Basic knowledge in SQL, HTML and VBScripts,  Off-page SEO, WordPress Edit, WordPress HTML Coding, WordPress Blog Publishing, Website editing, ASA Publishing, Cloud Syndication, GNEWS Publishing and  Scraping of websites to boost client’s website
  • He was able to work for US clients
  • Proficient with the following software tools:
    • Microsoft Office MS Word, Excel, PowerPoint
    • Adobe Flash cs5,5.5 and 6
    • Adobe Photoshop
    •  Google Earth
    • Cloud Syndication Tools
    • GSuite
    • WordPress 
  • He can start Immediately

Employment History

Digital Marketing Specialist

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

April 2021 to January 2022 (9 Months)

Duties and Responsibilities:

  • Able to do edit, update and delete Website and Database for Client website
  • Knowledge of WordPress Edit for clients' websites
  • Knowledge of WordPress HTML Coding
  • WordPress Blog Publishing
  • Communicate with clients to know their specific need for the enhancement or alteration to their respective websites via Aircall for call response and Hubspot for email replies 
  • Write reports and follow-ups to AMs and clients for the projects.
  • Performs HTML and CSS programming to edit the websites.
  • Update, Edit, and Add Blog to Client’s web pages via WordPress and via Frontend
  • Communicate with the entire team to help finish tasks.
  • Do necessary ADHOCs when there’s no ticket or no request from clients.
  • Responsible for doing Quality Assurance to check if the Client's requests are executed properly.

Junior Off-Page Specialist

Industry:

Call Center / IT-Enabled Services / BPO

Employment Period:

July 2020 to January 2021 (6 Months)

Duties and Responsibilities:

  • Able to do Google Earth Syndication for Client
  • Knowledge in Off-page SEO
  • Able to do SEO AutoPilot where I'm the one posting the campaigns and blogs that will be posted to all the social media platforms and other profiles of the Clients.
  • ASA Publishing includes press ads and other social media ads.
  • Able to do Cloud Syndication where all of the contents including images, videos, blogs, and other campaigns
  • Podcast Syndication, Able to upload client's podcast and post it on their profiles 
  • GNEWS Publishing, uploading articles with keywords that helps for the ranking and news on google.

Bank Security Engineer

Industry:

Banking / Financial Services

Employment Period:

July 2016 to December 2019 (41 Months)

Duties and Responsibilities:

  • Performs a combination of duties necessary to monitor, maintain, and control the operation of the bank Alarms and CCTV System as well as maintain contact with the Armored Car Units and Response Team via use of a two-way radio or cellular phone.
  • Monitoring branches and offices thru CCTV cameras and alarm system ensuring that all security devices are functioning in compliance with established procedures.
  • Identify and evaluate the complexity and criticality of calls or alarm signal received from branches and take steps necessary to address such concern.
  • Determine area of alarm, notify officer, the nearest police (is necessary) and response team and instruct them to evaluate the situation, notifying the Corporate Security Officers of emergency (if any);
  • Reviews daily activities and compiles data relating to operational activities and reports to include daily alarms received, defective alarm system or CCTV system and other branches concerns.
  • Maintains accurate account of all activities in the Daily Journal to ensure that all events are properly documented and maintained.
  • Performs other duties and responsibilities as may be required.

Virtual Assistant

Industry:

Call Center / IT-Enabled Services / BPO

Employment Period:

December 2019 to July 2020 (7 Months)

Duties and Responsibilities:

  • Able to do Google Earth Syndication for Client
  • Able to make/ Create Videos for client’s YouTube channel and other social medias
  • Knowledge in Scraping of websites to boost client’s website
  • Able to find Directories/Niche websites for client’s need
  • Knowledge in Technical SEO like editing campaigns, blogs and websites via backend 
  • Knowledge in Off-page SEO.
  • Knowledge in Creating meta description and meta title for clients blogs, page and website subpage.
  • knowledge in lead generation that helps get clients additional clients for business purposes.

Cyber Forensic Engineer

Industry:

Banking / Financial Services

Employment Period:

November 2016 to July 2017 (8 Months)

Duties and Responsibilities:

  • Recovers data from computer hard drives, including those that have been damaged or erased and analyzes data for clues and evidence, and may trace hacks or gauge the effects of malware on an information system.
  • Takes custody of equipment used in crimes, including computers, thumb drives, CDs and DVDs, backup tapes, smartphones and digital cameras
  • Uses imaging software to copy data and disks
  • Uses file recovery programs to search for and restore deleted data
  • Monitors and maintain the chain of custody for evidence
  • Writes reports and documents procedures regarding various cybercrime cases

Education History

Field of Study:

Computer Science/Information Technology

Major:

Information Technology

Graduation Date:

January 1, 2011

Located In:

Philippines

License and Certification: :

N/A

Field of Study:

Computer Science/Information Technology

Major:

Information Technology

Graduation Date:

January 1, 2015

Located In:

Philippines

License and Certification: :

N/A

Skills

ADVANCED ★★★

    HTML, VBScript, SEO, Off-page Optimization, Keyword Research, Google Adwords Keyword Planner, WordPress, Digital Marketing, Research,

INTERMEDIATE ★★

    Account Management, Account ValidationAnalytical SkillsDecision MakingVideo TranscriptionVideo Posting

Work at Home Capabilities:

  • Internet Bandwidth: Between 5mbps to 100mbps
  • Working Environment: Private Room
  • Speed Test Result:
  • Internet Type: Fiber
  • Hardware Type: Laptop
  • Brand Name: Acer
  • Processor: Intel Core i5
  • Operating System: Windows 10

All-inclusive Rate: USD $10.02/hr

Eric

Candidate ID: 399460

Marketing Content Marketers Social Media Marketers SEO Specialists

ADVANCED

    Lead Generation, Internet Research, Data Entry, Data Management...

INTERMEDIATE

    Google Apps, Google Docs, Google Drive, Tool management...

Median Rate

$10.02

$10.96

if $1 = PHP52

$13.12

if $1 = PHP40

Currency Fluctuation Range

*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.

**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.

Employment Preferences

Availability:
Full Time Part Time
Preferred Timezone:
Australian Western Standard Time Australian Central Standard Time Australian Eastern Standard Time New Zealand Daylight Time
Hourly & Monthly Rate:
(inclusive of service fee)

*Plus GST for Australian Businesses

Part Time: $USD 10.99 per hour or $USD 952.40 per month

Full Time: $USD 10.02 per hour or $USD 1737.38 per month

Remote Staff Recruiter Comments

  • Eric has a total of 15 years of working experience and transitioned to the Digital Marketing space last 2020.
  • He has mostly worked within the contact center, digital marketing agencies, and real estate companies. 
  • He has a wide scope of experience doing 
    • SEO Content Writing 
    • SEO (on page, off page, and technical) 
    • Social Media Management 
    • Wordpress Management 
    • Social Media Analytics 
  • He has done email marketing content and email automation for getting leads. 
  • He has also done website audits and checking links to improved ranking from searches. He would check on the totality of the structure which includes the overall user experience.
  • One of his biggest achievements is that he was able to drive traffic to his clients website for lead generation that leads to 3 Million Sales Revenue 
  • He has used the following tools
    • SemRush
    • Ahrefs 
    • Mailchimp
    • LinkedIN
    • Facebook
    • Grammarly 
    • Canva 
    • WordPress
    • Envato
  • He is available to start immediately.
Predictive Index Behavioral Profile- Operator 
https://www.predictiveindex.com/reference-profile/operator/

Strongest Behaviors
  • Unhurried and deliberate, stable and will do things using the established process; finds it difficult to change these systems. Dependable, consistent and needs familiar environments and coworkers to be most productive.
  • Cooperative, easy-going, and agreeable in getting along with others. A focused, uncritical listener who won’t “rock the boat.”
  • Methodical, steady, and even-paced
Behavioral Summary 
  • Helpful, patient, and stable; works steadily and consistently. Respectful of established processes, standards, and policies, they will work within those standards to ensure repeated successes and high-quality results. Eric John has the patience and tolerance required for routine work and can be relied on to do such work consistently and in a relaxed manner. Prefers having, and following, a well thought-out process to ensure success. If they are responsible for establishing the process, they will do so in a thoughtful, methodical manner, paying close attention to details and time-honored successes. Once established, they’ll expect that the process be followed consistently.

Employment History

Contact Skip Tracer

Industry:

Banking / Financial Services

Employment Period:

June 2014 to November 2015 (16 Months)

Duties and Responsibilities:

  • Locating actual debtors by using different skip tracing tools and search engines.
  • Getting possible leads and individuals contact information that will lead to the actual debtor.
  • Contacting debtors and 3rd parties for possible collections.

Executive Assistant

Industry:

Banking / Financial Services

Employment Period:

November 2015 to May 2020 (54 Months)

Duties and Responsibilities:

  • Help executives and conduct day-to-day activities to manage operations through data management and skip tracing.
  • Aided clients in recovering unclaimed funds by sourcing and verifying individual details using skip-tracing tools, social media, and specialized Australian online databases, ensuring utmost privacy protection.

Virtual Assistant

Industry:

Automobile / Automotive Ancillary / Vehicle

Employment Period:

June 2020 to July 2020 (1 Months)

Duties and Responsibilities:

  • Developed a contact list of potential leads such as business name, branches, website, social media, emails, contact numbers and address within Australia for different business categories.

Digital Marketing Specialist

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

July 2020 to June 2022 (22 Months)

Duties and Responsibilities:

  • Crafted diverse, SEO-optimized content including blogs, ad headlines, and product descriptions, ensuring high search engine visibility.
  • Tailored content to client preferences, audience, and purpose, with keen emphasis on clarity, engagement, and effective calls-to-action.

Digital Marketing Specialist / SEO Content Writer

Industry:

Call Center / IT-Enabled Services / BPO

Employment Period:

July 2022 to October 2023 (15 Months)

Duties and Responsibilities:

  • Optimize website content for search engines (SEO), enhancing visibility and driving organic traffic.
  • Writes and edits engaging blog posts and articles to foster audience engagement and brand authority.
  • Compose compelling copies for social media marketing campaigns across platforms like Facebook and LinkedIn, targeting specific audience demographics.
  • Use WordPress as an integrated CRM, expertly managing and publishing articles while overseeing the entire website. Designed dynamic landing pages, ensuring seamless functionality and optimal user experience across desktop and mobile platforms.

Education History

Field of Study:

Computer Science/Information Technology

Major:

INFORMATION TECHNOLOGY

Graduation Date:

May 1, 2007

Located In:

Philippines

License and Certification: :

  • Fundamentals of Digital Marketing
  • Social Media Management 101
  • Yoast WordPress for Beginners
  • WordPress and Marketing

Field of Study:

Computer Science/Information Technology

Major:

BSIT

Graduation Date:

September 27, 2023

Located In:

Philippines

License and Certification: :

N/A

Skills

ADVANCED ★★★

    Lead Generation, Internet Research, Data Entry, Data Management, Administrative Skills, Administrative Support, Skiptrace, SEO Writing, Content Writing, Web Content Writing, Content Management, Content Editing, Keyword Research, On-page Optimization,

INTERMEDIATE ★★

    Google Apps, Google Docs, Google Drive, Tool management, Microsoft ApplicationsCustomer ServiceCustomer SupportWordPress Theme CustomizationSEO

Work at Home Capabilities:

  • Internet Bandwidth: 25 Mbps
  • Working Environment: Private Room
  • Speed Test Result: 50 mbps
  • Internet Type: Fiber
  • Hardware Type: Laptop
  • Brand Name: Asus
  • Processor: AMD Ryzen 5
  • Operating System: Windows 11

All-inclusive Rate: USD $8.57/hr

Cloyd

Candidate ID: 378415

Marketing SEO Writers SEO Specialists Digital Marketers

ADVANCED

    Digital Marketing, Email Lead Generation, Social Media Management, Social Media Marketing...

INTERMEDIATE

    ...

Median Rate

$8.57

$9.29

if $1 = PHP52

$10.96

if $1 = PHP40

Currency Fluctuation Range

*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.

**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.

Employment Preferences

Availability:
Part Time Full Time
Preferred Timezone:
Australian Western Standard Time Australian Central Standard Time Australian Eastern Standard Time New Zealand Daylight Time
Hourly & Monthly Rate:
(inclusive of service fee)

*Plus GST for Australian Businesses

Part Time: $USD 9.54 per hour or $USD 826.83 per month

Full Time: $USD 8.57 per hour or $USD 1486.25 per month

Remote Staff Recruiter Comments

  • Cloyd is a marketing expert with at least 15 years of experience. He is a Computer Science graduate and has been specializing in marketing and web development since 2005. At present, he is a freelance Marketing Manager working for 1-2 hours each day.
  • Some of the tasks he was responsible for were
    • Creating marketing strategies
    • Lead generation
    • Branding
    • Content strategy including market positioning, drafting USPs and value propositions
    • Producing marketing materials such as posters, billboards, magazine placements, and promotional video
    • Building automation using CRM
    • Deploying several automated sales pipelines, email automation, and automated reports
    • WordPress web development - building websites, including e-commerce
    • SEO - SERPS ranking techniques, content strategy, and website optimization
    • Data Analytics - creating data management processes that automate data collection; creating data visualization reports to be used for business intelligence and insights
    • Running Ads Campaign (B2C/B2B) - PPC Ads, Google Ads, FB Ads, and LinkedIn Ads
    • Content Writing - blog posts, articles about mortgage, real estate, and time management
  • He writes up to 1000 words per article. He also co-authored an e-book about real estate released on Amazon in December 2017.
  • He's been applying the NLP techniques to his work.
  • He is proficient in using WordPress, Joomla, Shopify, Mailchimp, GetResponse, Canva, Active Campaign, PipeDrive, HubSpot, Trello, Microsoft Office Apps (Excel, Word, PowerPoint, Teams, Outlook), Google Suite, Google Analytics, Google Looker Studio, Adobe Photoshop, and Illustrator. He also knows how to code in HTML, CSS, and PHP.
  • He is available to start anytime and prefers working the day shift to any part-time or full-time role.
Predictive Index Behavioral Profile - Guardian

Strongest Behaviors
  • Driven to protect the company against risk by thoroughly leveraging their background and strictly following “the book.”
  • Cautious; follows a well-established and proven plan to avoid making mistakes. Does the background research necessary to have proof to support decisions before action is taken.
  • Detail-oriented and accommodating; most comfortable working as part of a well-defined team for which they produce high-quality output and decisions.
Behavioral Summary

A very conscientious and disciplined person; particularly careful, thorough, and accurate in their work. This individual is exacting and strives to produce results that precisely meet the established goals. Works best where there are clear standards, expectations, reporting relationships and measurements for the work. Cloyd will depend upon professional training, their own experience, or management leadership, to provide those standards and the structure needed for their work.

Given sufficient experience, they will produce work of high quality, giving close attention to the accuracy of details. Stable and dependable; consistent in their actions and, if necessary, has sufficient patience to do work of a repetitive nature. Believes in having, and following, well-defined processes and procedures.

Employment History

Digital Marketing / Lead Generation / PPC / WordPress Developer

Industry:

Property / Real Estate

Employment Period:

December 2019 to December 2023 (47 Months)

Duties and Responsibilities:

  • Ran B2C ‘home loans’ lead generation campaign on Facebook and Google, connecting the lead generation pipeline to Encompass Consumer Connect CRM
  • Ran B2B ‘loan officers’ lead generation campaign on LinkedIn, recruitment ad for loan officers in CA to join the o1nemortgage team
  • Maintained the website, server, and CRM of the online application form.
Used these platforms and apps: Google Ads, Google Search Console, Google Analytics, Google Data Studio, LinkedIn Ads, Zapier, WordPress, Loanzify, Encompass CRM, GetResponse, MailChimp

Data Analyst / PPC / Lead Generation / WordPress Developer

Industry:

Travel / Tourism

Employment Period:

June 2021 to May 2022 (11 Months)

Duties and Responsibilities:

  • Created visual reports on Google Data Studio from spreadsheet data, showing PPC campaign breakdown and performance, such as CPC, CTR, Impressions vs Budget, and best performing ads
  • Ran FB Display Ads for the clients
  • Ran LinkedIn Display Ads for Insurgence Group
  • Implemented conversion tracking on Google Tag Manager for the PPC campaign (LinkedIn and FB Ads)

Used these platforms and apps: Google Ads, Google Search Console, Google Analytics, LinkedIn Ads,
WordPress, Google Data Studio, Supermetrics

Data Manager / / PPC / Lead Generation / WordPress Developer

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

September 2021 to July 2022 (9 Months)

Duties and Responsibilities:

  • Data acquisition from our marketing activities across different social media platforms;
  • Integration of data sources to:
    • Produce key metrics and usable information to identify trends and patterns,
    • Develop and maintain interactive dashboards for Client and Agency reporting;
  • Set up and maintain campaigns in Facebook Ads and Google Ads according to the Agency's specifications;
  • Set up and maintain Landing Pages on Client websites according to the Agency's specifications;
  • Develop and maintain Agency's hosting and email systems, including Email Marketing;
  • Integrate various software and SAS tools to assist in Agency workflows;
  • Maintain an established Laravel website (only when it breaks - no new development required)

Digital Marketing / CRM / WordPress Developer

Industry:

Education

Employment Period:

February 2021 to September 2021 (7 Months)

Duties and Responsibilities:

  • Identify target audience and grow email list
  • Design and implement direct email marketing campaigns
  • Proofread emails for clarity, grammar and spelling
  • Ensure mobile-friendly email templates
  • Upgrade our email templates 
  • Ensure prompt and accurate communication with clients via email to minimize unsubscribes
  • Create email databases for lead generation
  • Analyze campaign performance and suggest improvements
  • Ensure emails follow industry policies and best practices
  • Creates marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules
  • Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms
  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
  • Generate, edit, publish and share daily content  that builds meaningful connections and encourages community members to take action
  • Set up and optimize company pages within each platform to increase the visibility of company’s social content
Used these platforms and apps: WordPress, AccessAlly, Teachable, ActiveCampaign

SEO / Digital Marketing / Lead Generation

Industry:

Entertainment / Media

Employment Period:

August 2019 to December 2019 (4 Months)

Duties and Responsibilities:

  • Created visual reports on Google Data Studio from spreadsheet data, website data, Google Analytics and
  • Google Search Console showing the KPI metrics, such as demographics, page views, view views, and
  • engagement
  • Created marketing automation for lead generation using Zapier, ActiveCampaign, and LiveChat, and
  • integrated the lead generation funnel between Facebook, Instagram and the ActiveCampaign CRM
  • In ActiveCampaign, implemented a lead scoring system based on lead quality and lead engagement


Used these platforms and apps: Google Ads, Google Search Console, Google Analytics, Google Data
Studio, WordPress, Zapier, LiveChat, ActiveCampaign CRM

Digital Marketing / SEO / Lead Generation

Industry:

Employment Period:

August 2018 to June 2019 (9 Months)

Duties and Responsibilities:

  • Created strategies for lead generation, branding and content marketing. Created plans for social media growth, website traffic growth, as well as product planning. Helped in defining target markets and formulating strategies for reaching the desired targets. Wrote and proofread articles, ad creative, coordinated with internal marketing teams for the organization’s content strategy. Strong in formulating marketing strategies through proper market research
  • Deployed lead generation campaigns and used extensively these platforms: Google Ads, Facebook Business Manager, and Google Analytics.
  • Responsible for collecting and analyzing data from various sources. Created an automated data collection process (ETL) using Zapier, connecting data sources to a Google Sheet for data cleansing and transforming it into a Data Visualization report in Google Data Studio and Grow. Strong knowledge in Data Analytics, Data Warehousing and Data Visualization and Business Intelligence.
  • Created several marketing automation processes, such as online forms lead capture to CRM, conditional forms, and email marketing based on conditions. Used extensively these platforms: ActiveCampaign, PipeDrive, Podio, Hubspot, Zapier, MailChimp, GetResponse.
  • Managed and optimized the company website and client ecommerce website. Restructured the SEO elements, .htaccess, robots.txt, metadata, and worked with the inhouse developers for website speed optimization.
Accomplishments:

Sales Funnels for Tbelle and Impact Hygiene
  • I created an automated digital sales funnel for both websites, allowing automatic lead capture from form straight to a CRM (Podio, PipeDrive and ActiveCampaign) for sales processing. This includes automation for lead scoring, tracking using GCLID, ValueTrack and UTMs.
Marketing Automation/CRM for Hypervibe
  • I created a fully automated software ecosystem for Hypervibe. This includes an automated digital sales funnel, lead scoring and tracking using GCLID, ValueTrack and UTMs, email marketing, automated call back functionality, chat bots and call recording.
Data Visualization, Data Analytics, Data Warehousing, ETL, Google Data Studio
  • With Hypervibe, I also developed a marketing-to-sales full attribution model, matching leads to the sale level. This data management process auto collects information from various sources using integrations, and collects that into a spreadsheet where data is cleansed and transformed (ETL). The data is then loaded into a Business Intelligence software such as Grow and Google Data Studio to create a Visualization Report showing Month-to-Month Sales, MoM Spend vs Revenue, MoM Deals Won/Lost, Win Ratio and more.

Digital Marketing / CRM / WordPress Developer / Marketing Strategy

Industry:

Property / Real Estate

Employment Period:

July 2016 to July 2018 (24 Months)

Duties and Responsibilities:

  • Oversight of the marketing team. Developed marketing strategies and real estate developer client projects, usually for lead generation, branding, and content marketing.
  • Wrote and proofread marketing content for real estate developer clients, including market positioning, unique selling points and value propositions. Strong in Content Strategy
  • Collected and analyzed data collected from various sources. Helped in redefining target markets and devising ideas and strategies for reaching buyers. Strong in Market Research
  • Helped in arranging partnerships and sponsorships with local agencies to promote our brands and our clients. Strong in arranging Marketing Events such as Showrooms, Open Houses, and partnerships
  • Oversight of the creation of the marketing materials for the client and internal marketing needs. Experience in the Production of Marketing Materials such as brochures, posters, billboard copies and promotional videos.
  • Automated the online lead capture to MiDash, Getmoreph’s proprietary CRM software.
Accomplishments:
  • Gothong Southern Properties – market study and proposed branding campaign
  • Johndorf Ventures website – features including listing, reservation system, space for project updates and press releases, and more.
  • Branding and lead generation campaigns for real estate clients including AyalaLand Premiere (Arbor Lanes), AboitizLand (Seafront Residences), Rockwell Primaries (The Vantage), AcropolisLand (BLOQ Residences) and more.
  • Created the company’s website and product websites: getmore.ph, www.getmidash.com , www.getmirealty.com , support.getmidash.com , and support.getmirealty.com
  • Created posters, billboards, flyers, brochures and videos for real estate clients.
  • Co-authored an ebook that was released on Amazon in December 2017: https://www.amazon.com/dp/B077LFTLTK
  • Arranged an event in partnership with Bo’s Coffee (RealtyTalk), a community gathering for real estate practitioners and brokers.

Used these platforms and apps: Google Ads, Google Search Console, Google Analytics, Google Data Studio, FB Ads, WordPress, Zapier

Digital Marketing / WordPress Developer

Industry:

Apparel

Employment Period:

April 2015 to July 2016 (15 Months)

Duties and Responsibilities:

  • Created the website: www.bloodredclothing.com
  • Oversight of the brand’s website development, social media, and other online spaces this includes PPC (FB Ads and Google Search), Content Writing and email marketing.
  • Optimized the website for SEO elements of the brand website, including changes to he .htaccess, robots.txt, metadata, and site speed optimization.
  • Coordinated with the company owner for the brand’s growth strategies.

Content Writer / SEO Specialist / WordPress Developer

Industry:

Computer / Information Technology (Software)

Employment Period:

September 2008 to April 2015 (79 Months)

Duties and Responsibilities:

  • Functioned as a blog manager and content manager of three business blogs
  • SEO specialist - made sure that the website and blogs met the current web standards, is SEO driven, and designed to drive organic traffic, fast and mobile ready.
  • WordPress Developer - made sure that the website and blogs have 100% uptime
  • Curated and published content and made sure the content aligns with the company goal of promoting readership and establishing the brand as an authority in
  • Productivity and Time Tracking. Also wrote a number of articles for the blog.
  • Created various organic lead generation campaigns, such as email short courses, newsletters, email drips, slideshows, social media marketing, etc.

Systems Administrator

Industry:

Consulting (IT / Science / Engineering & Technical)

Employment Period:

July 2007 to September 2008 (14 Months)

Duties and Responsibilities:

  • System Administrator, also taught PC and Networking troubleshooting (CISCO) 

Content Writer / Marketing Specialist

Industry:

Advertising / Marketing / Promotion / PR

Employment Period:

April 2005 to May 2007 (25 Months)

Duties and Responsibilities:

  • Researched content and wrote various topics for US-based clients.

Content Marketing Specialist

Industry:

Healthcare / Medical

Employment Period:

September 2024 to December 2024 (3 Months)

Duties and Responsibilities:

  • Website Management:
    • Update/redesign the current WordPress website
    • Implement additional website features e.g. content carousel on the homepage
    • Monitor website performance and implement improvements
  • Content Creation:
    • Research and write weekly articles on relevant topics
    • Plan and execute content strategies for the website and social media
  • Social Media Management:
    • Manage social media platforms (Facebook, Instagram, LinkedIn)
    • Respond to social media messages, comments, and engage with the community
  • Content Planning and Strategy:
    • Familiarity with content planning, strategy, and SEO best practices

Education History

Field of Study:

Computer Science/Information Technology

Major:

Computer Science

Graduation Date:

October 29, 2005

Located In:

Philippines

License and Certification: :

N/A

Skills

ADVANCED ★★★

    Digital Marketing, Email Lead Generation, Social Media Management, Social Media Marketing, Marketing Strategy, MailChimp, Marketing automation, Google Analytics, WordPress Development, SEO, CSS, HTML, Google AdWords, Facebook Ads, Content Writing, Web Content Writing, Web Content Management, B2B Marketing, Email Marketing, Internet Marketing, XML schema, Local SEO, Technical SEO, SEO Analysis, Copywriting, WordPress Theme Customization,

INTERMEDIATE ★★

Work at Home Capabilities:

  • Internet Bandwidth: Greater than 100mbps
  • Working Environment: Private Room
  • Speed Test Result: N/A
  • Internet Type: Fiber
  • Hardware Type: Laptop
  • Brand Name: MSI Dragon
  • Processor: Intel Core i5
  • Operating System: Windows 10
12

*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.

**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.

Industry-Specific Experience

When hiring an SEO specialist, pick one with experience working in your industry.

The SEO strategy for an eCommerce business will differ significantly from that of a real estate firm’s, and industry knowledge can have a substantial impact on your results.

An SEO specialist who understands the unique challenges of your field will be better-equipped to tailor strategies to suit your business needs more effectively.

Importance of industry knowledge.

Having industry-specific knowledge enables an SEO specialist to create a more targeted SEO campaign that addresses the nuances of your market.

Here are a few examples:

1. eCommerce SEO

  • Focus on product page optimisation, improving conversion rates, and integrating user reviews to boost rankings.
  • Utilisation of structured data like schema markup for product categories to enhance search visibility.
  • Keyword strategies targeting buyer intent, often involving longer-tail keywords that lead to immediate purchases.

2. Real Estate SEO

  • Emphasis on local SEO to drive traffic from location-specific searches (e.g., “houses for sale in Melbourne”).
  • Strong reliance on geo-targeted keywords and optimising property listings for better local visibility.
  • Implementing Google My Business to enhance your business’ presence in map searches for real estate offices or agents.

3. Professional Services (Law, Finance)

  • Focus on content optimisation for blog posts and service pages that highlight expertise.
  • Building quality backlinks from industry-relevant sites to improve domain authority and trustworthiness.
  • Implementing technical SEO to ensure a user-friendly, fast-loading website.

Understanding the Australian market.

Beyond industry-specific knowledge, it is equally important that the SEO specialist you hire has a strong understanding of the Australian market.

An SEO specialist Australia conducting a virtual presentation while holding a graph.

Understanding the Australian market

This entails an in-depth knowledge of local consumer behaviour, competitive analysis, and regulatory standards. The Australian market has its own unique dynamics, from search trends to local competition, that differ from other regions.

  • Local SEO expertise is essential for businesses aiming to target specific regions in Australia. An SEO specialist should understand how to leverage geo-targeted keywords and use local citation management to help your business rank higher in search results for Australian users.
  • Cultural relevance plays a significant role in content marketing and SEO strategies. Your SEO specialist should be familiar with Australian terminology and consumer preferences so the content resonates with local audiences.
  • Understanding Australian competitors is key to positioning your business effectively. An experienced SEO specialist can conduct in-depth competitive analysis, revealing the strengths and weaknesses of your competitors and helping you develop strategies to outperform them.

Qualities of a Reliable SEO Specialist

Hiring the right SEO specialist for your business means finding someone who can maintain a professional relationship built on transparency and proven results.

Let’s explore the essential qualities that distinguish a top-notch SEO specialist.

Transparency and Communication

Clear and consistent communication is crucial for an effective SEO partnership. A reliable SEO specialist should:

  • Provide Regular Updates. Keep you informed on the progress of your SEO efforts through scheduled updates, making you aware of how your KPIs and organic traffic are improving.
  • Offer Clear Reporting. Deliver detailed yet understandable SEO reports, including insights on on-page SEO, off-page SEO, technical SEO audits, and other critical metrics.
  • Be Open About Strategies. Discuss their approach, from content optimisation to quality backlinks, so you know what steps are being taken and how they align with your business goals.
  • Be Very Responsive. A trustworthy SEO specialist should respond within a reasonable time and be willing to address any concerns or queries about your website’s SEO.

Adaptability and Continuous Learning

To succeed in Australia’s competitive digital landscape, an SEO specialist must stay informed about the latest trends and algorithms. Here’s what to look for:

  • Up-to-Date with SEO Changes. SEO is constantly evolving. A reliable specialist stays on top of new trends, algorithm updates, and best practices to keep your business competitive.
  • Adapt Strategies for Local SEO. For businesses targeting specific regions, a specialist should leverage local SEO techniques like geo-targeted keywords and Google My Business optimisation to rank higher in local searches.
  • Tailor Content to Local Audiences. Your specialist should guarantee content is relevant to consumers, using appropriate local terminology and addressing region-specific needs.

Proven Track Record

When evaluating potential SEO specialists, it is important to assess their past work and results. Here’s what to look for:

  • Case Studies. Look for detailed case studies showcasing how they improved organic traffic, KPIs, and domain authority for previous clients.
  • Client Testimonials. Positive feedback from past clients is generally a good indicator of the specialist’s skills, reliability, and professionalism.
  • Measurable Results. Make sure they can demonstrate success through tangible metrics like higher search rankings, improved domain authority, increased organic traffic, and better ROI on SEO investments.

By prioritising these qualities, you’re better equipped to

By prioritising these qualities, you’re better equipped to hire an SEO specialist with transparency, market knowledge, and a proven ability to deliver results.

Questions to Ask When Hiring an SEO Specialist

Asking the right questions better equipes you to hire an SEO specialist that’s aligned with your business objectives and can deliver results.

Example Questions

Here are a few key questions to guide your evaluation process:

1. What SEO tools do you use? Find out which tools they rely on for tasks like keyword research, technical SEO audits, and link-building. Common tools include SEMrush, Ahrefs, and Google Search Console.

2. How do you approach local SEO? Make sure they have experience in local SEO, particularly for targeting Australian regions with geo-targeted keywords and local citations.

3. What’s your process for tracking KPIs and SEO performance? A good SEO specialist should have a good system for regularly monitoring and reporting on KPIs, organic traffic, and ranking improvements.

4. Can you share examples of past successes? Ask for case studies or client testimonials showcasing measurable results like increased organic traffic and improved domain authority.

5. How do you stay updated with SEO trends and algorithm changes? Make sure they keep pace with the rapidly changing SEO landscape to maintain your website’s competitiveness.

Red Flags to Watch Out For

When hiring an SEO specialist, you need to be cautious of practices that could harm your business. Look out for these red flags:

  • Black-Hat Techniques. Avoid any specialist who uses unethical strategies such as keyword stuffing, link farming, or purchasing low-quality backlinks. These techniques can result in penalties from search engines like Google.
  • Lack of Transparency. If they are unwilling to explain their strategies or provide regular updates, it is a major warning sign. Transparency is key to a successful SEO partnership.
  • No Local SEO Experience. If your business relies on local customers, make sure the specialist has proven experience with local SEO, including optimising Google My Business and using geo-targeted keywords.
  • Overpromising Results. Be wary of anyone who guarantees instant or unrealistic results. SEO is a long-term investment, and success takes time.

FAQS

When working with an SEO specialist, you may have several questions about how to explore SEO trends and best practices for the long-term success of your business. Here are some frequently asked questions to help guide you through the process:

Staying updated on SEO trends is crucial for maintaining a competitive edge, especially if you are not deeply familiar with SEO. Examples include:

  • Voice search optimisation helps businesses target users who use Google with voice commands, a segment which is rapidly growing.
  • Mobile-first indexing guarantees your site ranks well by prioritising mobile compatibility given that the majority of searches are now done on mobile devices.
  • Focusing on UX signals like fast load times and mobile responsiveness can reduce bounce rates, keep visitors engaged, and improve overall search rankings.

Should my SEO specialist help with social media as part of the SEO strategy?

While social media doesn’t directly impact SEO rankings, an effective SEO specialist should understand its role in driving traffic, improving brand visibility, and supporting off-page SEO through social signals and backlinks.

However, keep in mind that an SEO specialist and a social media manager are completely different roles that also require different sets of skills.

How can I protect my business from penalties or bad SEO practices?

Avoid black-hat techniques, like those mentioned in the previous section and work with a specialist who is transparent about their methods and stays updated on algorithm changes. Make sure that your SEO specialist adheres to white-hat SEO practices which include:

  • Quality Content Creation. Crafting high-quality, relevant, and original content that provides value to users is the cornerstone of white-hat SEO.
  • Keyword Optimisation. Properly researching and using keywords naturally in content, meta descriptions, and headers is key to white-hat SEO. The focus should be on enhancing the user experience rather than overloading keywords (keyword stuffing).
  • Building Organic Backlinks. Earning backlinks from authoritative websites through natural means—like guest blogging, partnerships, or creating shareable, high-quality content—improves domain authority and search rankings.
  • Mobile Optimisation. Your website should be responsive and perform well on mobile devices. This practice enhances user experience and helps maintain search rankings.
  • Technical SEO. Conducting technical audits to address issues like crawl errors, page speed, and site structure guarantees search engines can easily crawl and index your site.

Final Thoughts

Choosing the right SEO specialist is essential for your long-term business growth – especially in a world where more and more transactions are being carried out online.

From on-page and off-page SEO to Local SEO and technical SEO audit services, the specialist you hire should have the necessary skills and a proven track record of delivering results.

Choosing the right SEO specialist is essential

Prioritizing qualities like transparency, industry knowledge, and a solid understanding of the Australian market will ensure you find the right expert to boost your organic traffic and improve KPIs.

At Remote Staff, we connect you with top SEO specialists who can take your business to the next level.

Click here to schedule a callback today.

For more references that will help you grow your business — check out the links below!

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Darren Aragon is a multifaceted writer with a background in Information Technology, beginning his career in research at Pen Qatar and transitioning through customer service to a significant role at Absolute Service, Inc. His journey into freelance writing in 2021 has seen him excel across various niches, showcasing his adaptability and deep understanding of audience engagement.

About The Author

Darren Aragon is a multifaceted writer with a background in Information Technology, beginning his career in research at Pen Qatar and transitioning through customer service to a significant role at Absolute Service, Inc. His journey into freelance writing in 2021 has seen him excel across various niches, showcasing his adaptability and deep understanding of audience engagement.

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